Fresh From The Field — Flowerworks Branding – By Becca O’Shea
Becca O’Shea was approached by her client to develop a floristry cart brand with attitude. Playing off of the idea of fireworks, sparklers, and “bomb bouquets”, the final brand identity […]
2 years ago by Louise Kellerman
Fresh from the Field – Cascade Electrical By White Rabbit
White Rabbit was approached by Cascade Electrical to develop a new logo and business card. The resulting design is a clever play on the happy face which helps bridge an […]
2 years ago by Louise Kellerman
Fresh From The Field — Viare – By Iceberg
Iceberg was asked by estar OMS to design the brand identity for their new ecommerce software product, Viare. Built around the idea of order flow and in response to the […]
2 years ago by Louise Kellerman
Fresh From The Field — Abletech brand and website refresh – By Wonderlab Ltd
Wonderlab shared with us a bit of their design thinking and how they helped Abletech, an almost two decade old IT company, leverage their brand’s goodwill in order to develop […]
2 years ago by Louise Kellerman
Fresh from the Field – ‘Performer Type’ by Kalee Jackson
Designer and international burlesque performer, Kalee Jackson chats with us about her recent creative residency project ‘Performer Type’ in which she created a typeface in response to the burlesque and […]
2 years ago by Jess Lowcher
Fresh From The Field — Te Tiriti O Waitangi Ki Horomaka – By Vanishing Point Studio
With Covid-19 cancelling many events around Te Tiriti throughout 2020 and 2021, Vanishing Point Studio worked with Te Rūnanga o Koukourarata to create an interactive part of history. Having just […]
2 years ago by Louise Kellerman
Fresh From The Field — Makikihi Fries – By Onfire Design
Onfire was invited by chief potato scrutineer Jac to bring this story to life. Drawing on inspiration from beer brands and big, bold typography to echo Makikihi Fries’ mantra of […]
2 years ago by Louise Kellerman
Fresh From The Field — Property Council New Zealand – By Attraction Studio
Property Council New Zealand engaged Attraction Studio to update their identity – to create an updated brand that is timeless and bold, shows off refreshed organisational strategy and values, and […]
2 years ago by Louise Kellerman
Fresh From The Field – Strategy Wraps Up The Year
The creatives at Strategy have an annual, 30-year tradition, which has become a celebrated, iconic tradition, that is looked forward to by many…The annual Christmas wrapping paper brief. It is […]
2 years ago by Louise Kellerman
Fresh From The Field — Crane Brothers’ Brand Refresh By Voice
Voice were asked to refresh the Crane Brothers logotype, to ensure it could be continue to represent class and distinction for another 20 years to come. The brand refresh makes sure […]
2 years ago by Louise Kellerman
Fresh From The Field – Prep By White Rabbit
Prep were looking for a more professional brand identity and a clean, modern and user-friendly website, so White Rabbit were tasked with a brief to redesign their logo and developing […]
2 years ago by Louise Kellerman
Fresh From The Field – Talbot Forest Cheese Co. By Onfire
Off to a red hot start to the year, Onfire has been awarded packaging design Gold at the World Brand Design Society Awards for its work on Talbot Forest Cheese […]
2 years ago by Louise Kellerman
Fresh From The Field — Born to Create By Lucie Blaze
Lucie discovers how creative women work in Aotearoa and gathers them together in her Born to Create publication. Born out of a previous series of inspirational talks, the purpose is […]
2 years ago by Louise Kellerman
Fresh From The Field — Kernal By Edition
Kernal is a simple, gamification-free platform that was created to support educated investment for kiwis – by providing world-class investment funds in order to grow financial wealth over the long-term. […]
2 years ago by Louise Kellerman
Fresh From The Field — Fugitive By Strategy
Aotearoa’s first organic wine uses an alternative and refillable packaging and is inspired by both premium wine bottles and the world of craft beer. They are a wine that wants […]
2 years ago by Louise Kellerman
Fresh From The Field – Te Ūaka Identity by McCarthy
The Lyttelton Museum’s new name and brand come to life in a multitude of combinations, made up mostly of black and white shapes that hark back to nautical flags. Brought […]
2 years ago by Louise Kellerman
Fresh From The Field — Citizens Advice Bureau Website and Intranet By Somar Digital
The new, easy-to-use CAB website was refreshed by Somar digital, with a focus on modernising it, whilst also improving the user journey but maintaining the knowledgeable and trusted advice that […]
2 years ago by Louise Kellerman
Fresh From The Field — Welcome to Nowhere 2022 By Emily Stevens Studio
Emily Stevens Studio worked with Welcome to Nowhere, an independent music and arts festival, to create an updated look and feel for 2022. After initially creating the festival’s 2021 identity, […]
2 years ago by Louise Kellerman
Fresh From The Field – Te Anau Time Campaign by Strategy
Strategy creates “Te Anau Time”, to inspire Kiwi’s to visit Te Anau. Using captivating photographs and simple typography, Te Anau Time is set to inspire travellers that there has never […]
2 years ago by Louise Kellerman
Fresh From The Field — Emma Lewisham website By Studio Almond
Emma Lewisham worked with Studio Almond to create an innovative design-led web experience that complemented the brands values of becoming the world’s first carbon positive beauty brand. A minimal and […]
3 years ago by Louise Kellerman
Fresh From The Field – NZ Vaccine Facts Animation Series
When we saw the Vaccine Facts series, we thought it was a pretty nifty way to get a the complex idea of COVID-19 vaccines across our wide and diverse Aotearoa […]
3 years ago by Louise Kellerman
Fresh From The Field – Engine for Empathy by Optimal Workshop
Optimal Workshop’s 2021 Strategy document needed to be easily digestible, clean, and professional, yet withstand their core values of being approachable, curious, and bold. Using illustrations to visualise complex ideas […]
3 years ago by Louise Kellerman
Fresh From The Field – Ahi Kā for BCFNZ by Colenso BBDO
BCFNZ turns to te ao māori to help empower women to get a mammogram. Colenso BBDO created a vibrant and eye-catching campaign, telling the story of wāhine Māori and their […]
3 years ago by Louise Kellerman
Fresh From The Field – EAT… by Onfire
Onfire were asked to create a positive and bright personality to attract a younger and health-conscious audience. By addressing the eternal question of ‘what to snack on?’, the bright colours […]
3 years ago by Louise Kellerman
Fresh From The Field – Venues Otautahi by McCarthy
We get great insight into McCarthy’s process for designing a brand in their project for Venues Ōtautahi – a mix of striking photography, bold colours and expressive illustration styles gives […]
3 years ago by Louise Kellerman