Articles

Field Guide — What the hell is UX? By Matt Gould

Ahead of our upcoming DA Design Sampler – Conversations for Teachers one of our expert facilitators, Matt Gould (Director at Lushai, co-founder of UX Gym and co-founder of UX Homegrown design conference) demystifies UX… UX is short for user experience. It describes a holistic approach to design, where design decisions are made by understanding the…

21 hours ago by

5 minutes with… Rupert de Paula

Design Assembly recently got the opportunity to chat with Rupert de Paula, Creative Partner at Strategy Creative to learn more about his ‘falling-in’ to the creative industires, creating positive change through design, transitioning from UK agencies to being ‘fresh-off-the-boat’ in the Christchurch design scene. Can you tell us a little bit about who you are,…

4 days ago by

Fresh From The Field — The True Honey Co. Rare Harvest Limited Edition Mānuka Honey by Marx Design

This Fresh From The Field features innovative packaging design from Marx Design inspired by the iconic mānuka flower If you have new or recent work that you would like to share in Fresh from the Field email Louise for details.       The Brief: Given their drive for excellence and dedication to finding the most pure…

6 days ago by

Melbourne Calling — Ryan Romanes

  Design Assembly supports Aotearoa’s Designers at home and abroad. We love to celebrate our home grown talent doing well overseas and this series gives us the opportunity not only to profile these designers but also to learn more about the cities they now call home. Today we spoke to Ryan Romanes Ryan’s portrait was…

1 week ago by

Meet our Friends… Fraser Chatham

Design Assembly has become the home of New Zealand visual design –providing a collaborative digital and physical platform for kiwi visual designers to learn, keep up-to-date and be inspired. We couldn’t do that without the support of our Friends. This series profiles some of the studios and individuals who have shown their love and support…

2 weeks ago by

Future of the Future 2019

Business is being reinvented at a pace not seen before – so what should New Zealand businesses be thinking about in order to be relevant in 20 years. Or more? That question lies at the heart of Future of the Future. Presented with Spark Lab, Future of the Future is a series of live, high-impact…

2 weeks ago by

Fresh from the Field — Neleman Wine by Onfire Design

This Fresh From The Field features Packaging design for Neleman Wine by Onfire Design. If you have new or recent work that you would like to share in Fresh from the Field email Louise for details. The Brief: Dutchman Derrick Neleman is a passionate winemaker. After studying to become a biodynamic farmer which led him to…

2 weeks ago by

Semi Permanent, 15-17 August 2019, Aotea Centre, Auckland

It’s hard to believe, but 2019 marks 17 years of Semi Permanent. That’s right, Semi Permanent, the OG of New Zealand creativity, New Zealand’s most prestigious, popular and influential creative festival, is hitting its late teens. That’s 17 years of bringing the best global design talent to local shores to share thought-provoking, inspirational and often…

2 weeks ago by

Postgraduate Design Research – Tori Mok, AUT

Welcome to Postgraduate Design Research – an opportunity to profile a selection of current design postgraduate students and their projects across our tertiary institutions. This week, to coincide with the launch of AUT’s MATARIKI POSTGRADUATE EXHIBITION we speak with Tori Mok from AUT. What is your background and how did you get into design? I’m…

2 weeks ago by

Postgraduate Design Research – Ellie Crowe, AUT

Welcome to Postgraduate Design Research – an opportunity to profile a selection of current design postgraduate students and their projects across our tertiary institutions. This week, to coincide with the launch of AUT’s MATARIKI POSTGRADUATE EXHIBITION we speak with Ellie Crowe from AUT. What is your background and how did you get into design? I…

3 weeks ago by

Stimulating curiosity for 21 years

Ramp Festival is the new name for the former Spark International Festival of Music, Media, Arts and Design. Ramp Festival Director, Megan Lyon says this innovative, annual event curated by Wintec’s School of Media Arts has been stimulating curiosity for 21 years. “We have speakers with careers in music performance, communication, design and contemporary art…

3 weeks ago by

Fresh From The Field — We Need to Talk About Dying by Gusto Design

This Fresh From The Field features an awareness animation as part of a Hospice campaign by Gusto. If you have new or recent work that you would like to share in Fresh from the Field email Louise for details. The Brief Death is not something a lot of us like to discuss, nor is it something a…

3 weeks ago by

Aotearoa Photography: Kirsty Griffin

Design Assembly recently got the opportunity to chat with photographer Kirsty Griffin to learn more about her life behind the lens, living in and capturing moments, working on iconic New Zealand films and her internationally celebrated documentary work. This article is proudly brought to you by mychillybin.   How did you get started in the photographic…

3 weeks ago by

Field Guide — Authors and thinkers By Alistair McCready

Design is a term used in such a broad sense. For example; an engineer and a typographer are both considered designers. The word encompasses many outlooks, many outcomes, and many opinions throughout the developing world. Its intention, or meaning, often changes from conversation to conversation, and is unique to the individual. Over the years we’ve…

4 weeks ago by

Fresh From The Field — Bird Fancy by Fortyfive Design

This Fresh From The Field features the National Library’s ‘Bird Fancy’ exhibition design by Fortyfive Design If you have new or recent work that you would like to share in Fresh from the Field email Louise for details.     The Brief: The brief for the National Library’s ‘Bird Fancy’ as with all good briefs was hatched…

4 weeks ago by

Massey and Weta Workshop provide launchpad for creative pioneers

A master’s programme run by Massey University and Weta Workshop is setting up Wellington students to be the next pioneers in creating imaginary worlds for film, television and gaming. Left to Right; Ivan Vegar in studio, Childhood’s End by Ivan Vegar, Laura King in studio, Original artwork by Laura King Master of Design: Weta Workshop…

4 weeks ago by

Auckland Festival of Photography, 31st May to 16th June

Aotearoa’s largest photography festival is set to kick off its 16th year.  The 2019 Auckland Festival of Photography launches this week in Tāmaki Makaurau Auckland. This city-wide contemporary art and cultural event takes place within Auckland’s major galleries, project spaces, non-gallery venues and public sites. The programme includes a mix of emerging and established artists…

4 weeks ago by

In-house Design Luminaries — Oscar Thomas with The New Zealand Police Force

This series profiles the best and brightest designers in Aotearoa’s in-house design studios, this week we spoke with Oscar Thomas at The New Zealand Police. Oscar is (compulsively) hardworking, generous with advice and has fantastic (& furry) in studio benefits in his role with this critical and visible brand!   Can you describe the creative…

1 month ago by

Celebrating Award Winning, Trailblazing Independent Kiwi Creatives This June

CHROMACON, New Zealand’s largest biennial festival of homegrown illustrators, comic artists, toy designers, game developers and animators returns for the fourth time to Auckland’s Aotea Centre across 1 and 2 June (Queens’ Birthday weekend). Free to the public, the event will be connecting art-lovers with close to 200 of New Zealand’s best independent creators, international…

1 month ago by

Fresh from the Field — Vitafresh by Onfire Design

This Fresh From The Field features Branding for Vitafresh by Onfire Design which seeks to Revitalise a lacklustre product category If you have new or recent work that you would like to share in Fresh from the Field email Louise for details. The Brief: Known for its range of flavours and ease of use, Vitafresh flavoured…

1 month ago by

Field Guide — Finding your path By Kate McGuinness

Kate speaks to three designers at different stages of their career on advice for navigating the beginnings of a design journey. Ryan Romanes Freelance Designer / Art Director 5+ industry years Ryan Romanes is a graphic designer and art director from Rotorua, New Zealand. He is currently based in Melbourne, having previously worked in Auckland,…

1 month ago by

Meet our Friends… RUN

Design Assembly has become the home of New Zealand visual design –providing a collaborative digital and physical platform for kiwi visual designers to learn, keep up-to-date and be inspired. We couldn’t do that without the support of our Friends. This series profiles some of the studios and individuals who have already shown their love and…

1 month ago by

Get more being a Design Assembly Friend

Thanks to you, Design Assembly has become the home of New Zealand visual design –providing a collaborative digital and physical platform for kiwi visual designers to learn, keep up-to-date and be inspired.   This year we celebrate 10 years together.   Over the past decade, you’ve helped us get to know our own incredibly talented…

1 month ago by

Aotearoa Design Dieline Success.

Design Assembly extends our heartfelt congratulations to all the New Zealand winners and finalists for the 2019 Dieline Awards. The benchmark for impeccably designed packaging of consumer products, The Dieline Awards recognise the absolute best from designers and design agencies worldwide. The Awards began as a way to formally recognize the absolute best in consumer…

1 month ago by

Fresh From The Field — Kai Nights by Curative

This Fresh From The Field features a campaign to encourage conversation about the role alcohol plays in the lives of young people by Curative If you have new or recent work that you would like to share in Fresh from the Field email Louise for details. The Brief: CAYAD Auckland approached Curative to help develop an intervention…

1 month ago by

 

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