On the side with . . . Steve Grant

This series profiles our DA Friends and the side projects they’re working on to develop new skills, test ideas, help people and communities or just do, for the love of it. This week we heard from Steve Grant, a freelance designer who’s one of a four person team behind PTAFTF (Part Time Artist Full Time…

1 day ago by

Fresh From The Field — Milenta / The Shy Guy – By Studio South

Our friends over at Studio South shared with us their recent brand identity work for Milenta and The Shy Guy, a new restaurant and nightclub in Auckland’s Victoria Park. Inspired by the Latin food culture of flames, wine, and dancing, Studio South’s final design creates an easy going tone and features expressive, illustrative accents. Want…

2 days ago by

Aotearoa NZ Photographers – Lee Howell

Design Assembly recently got the opportunity to chat with photographer Lee Howell, an Auckland based photographer who’s work you may have seen in the recently in the ‘Hey Toyota’ campaign. We talk about the search for subtle moments on set and the pros and cons of working on large commercial campaigns. This article is proudly…

1 week ago by

Fresh From The Field — Rockburgh Rebrand – By nim Creative

Our friends over at nim Creative shared with us their design response to a rebrand project for their client, Rockburgh. With a name already packed with history and a brand story that combines fortifying towns with security and privacy, nim Creative then dialled in on the client’s Dutch heritage to develop a new brand identity…

1 week ago by

Behind the Curtain — Branding & Website Design for Almand Consulting by Rocketspark Design Partner, Designerbloom.

In this interview series we sit down with Rocketspark Design Partners to explore their work and how the Rocketspark platform and partnership program has helped grow their design businesses. This week we chatted with Sara-Jane from Designerbloom on her recent branding and website design project for Almand Consulting.  This article is proudly sponsored by Rocketspark The Brief:…

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Spotlight Lecture: Racial dimensions of screen aesthetics

Join in online on 12 May at 12:30pm to Victoria University’s spotlight lecture on ‘Racial dimensions of screen aesthetics’ with experts Raqi Syed and Missy Molloy as they discuss racial dimensions of screen aesthetics from different angles. This post is proudly sponsored by Victoria University of Wellington Te Herenga Waka In our digital and virtual…

2 weeks ago by

Aotearoa NZ Photographers – Mark Hamilton

We had a chat with photographer Mark Hamilton about how he transitioned into his photography career, his preference for approaching work with spontaneity, and the fun challenge of creating imagery for clients spread across a broad range of industries.  This article is proudly sponsored by MyChillyBin Jeanette. Jamie Dryden / Fabrik Tell us a little…

2 weeks ago by

Fresh From The Field — Waste Wise – By MSO Design

Our friends over at MSO Design were asked by Upper Hutt City Council to create a vibrant waste wise education campaign on the Seven Rules of Waste Reduction. Incorporating the Ruru and its association with wisdom, they conceptualised a playful and bold identity that delivered the message in a way that was fun and easy…

2 weeks ago by

A free virtual conference: Streamtime’s Hard Refresh 2022

Our friends over at Streamtime will be running Hard Refresh, a free virtual conference on 28 June. During the event Streamtime will talk to top creative experts around the world, exploring how they are handling a world where ‘normal’ is a distant memory … and why maybe that might just be a good thing. This…

2 weeks ago by

Meet Our Friends… Warren and Mahoney

We love the opportunity to get to know our DA friends better. Today we spoke to our friends Warren and Mahoney to learn more about how their brand design team fits within their wider architectural practice, their approach to collaboration, the culture they foster, and their ambitions for the future. Where are you based and…

3 weeks ago by

Fresh From The Field — Flowerworks Branding – By Becca O’Shea

Becca O’Shea was approached by her client to develop a floristry cart brand with attitude. Playing off of the idea of fireworks, sparklers, and “bomb bouquets”, the final brand identity for Flowerworks is a nod to 60’s floral aesthetic without sacrificing on sophistication. Want to submit your own work to Fresh From The Field? Fill…

3 weeks ago by

Under The Hood With… Matt Grantham, Creative Director of Onfire Design

Ahead of our next Under The Hood April event, we learnt more about our next speaker, Matt Grantham, Creative Director of Onfire Design. First things first, can you tell us a little about your background, and how did you first get started in the industry? English born and bred. I studied Communication Media (a fancy name…

3 weeks ago by

Fresh from the Field – Cascade Electrical By White Rabbit

White Rabbit was approached by Cascade Electrical to develop a new logo and business card. The resulting design is a clever play on the happy face which helps bridge an emotional connection to the audience while embodying the client’s key values. Want to submit your own work to Fresh From The Field? Fill out the FFTF…

4 weeks ago by

Under The Hood With… Nico and Linus, Creative Director and Art Director of Fox & Co

Ahead of our next Under The Hood April event, we learnt more about two of our speakers, Nico and Linus from Fox & Co.  First off, can you tell us a little about yourselves? Nico: I’m a Creative Director at Fox & Co Design, originally from Buenos Aires, Argentina. I have been working in the Graphic…

1 month ago by

Recap: Studio Culture and Wellbeing in a Hybrid World

Last week we tuned in online for our Autumn conversations panel which dove into how we navigate studio culture and wellbeing in a hybrid world. If you missed out on the event, here’s a few key takeaways and some of the questions we discussed. A few of our audience questions: “Do you think that businesses…

1 month ago by

Fresh From The Field — Viare – By Iceberg

Iceberg was asked by estar OMS to design the brand identity for their new ecommerce software product, Viare. Built around the idea of order flow and in response to the effects of Covid19, Viare helps retailers better manage the fulfilment side of their ecommerce businesses. Read below to learn more about the brief and how…

1 month ago by

Behind the Curtain with Liora Pine, Rocketspark Design Partner

In this interview series we sit down with Rocketspark Design Partners to learn more about their work in website design, how they got started, and how the Rocketspark platform and partnership program has helped grow their design businesses. This week we chatted with Liora Pine who’s the founder of The Little Acre, a creative studio…

1 month ago by

Getting Paid on Time as a Freelancer

This month we’ve teamed up with Hnry to bring you fresh content every week covering a range of hot freelancing FAQs . During this series we covered topics like how to price your freelancing services , chatted with freelance illustrator Isobel Joy Te Aho-White on her freelancing journey, and held a free webinar with Hnry’s CEO,…

1 month ago by

Fresh From The Field — Abletech brand and website refresh – By Wonderlab Ltd

Wonderlab shared with us a bit of their design thinking and how they helped Abletech, an almost two decade old IT company, leverage their brand’s goodwill in order to develop a brand-story and identity that respects the past without being shackled to it. Want to submit your own work to Fresh From The Field? Fill…

1 month ago by

Da Autumn Conversations 2022 – Meet the Panel

Since covid there’s been a shift in the way many of us work. Before 2020, the idea of a hybrid work environment was a radical concept. Today, however, it’s been adopted widely as the way forward while we navigate the ever changing landscape of covid. For this Autumn’s DA Conversations event we will be diving…

1 month ago by

How to thrive as a freelancer

Last week, as part of our month-long freelancing series, we hosted a webinar with Hnry’s CEO, James Fuller on ‘How to Thrive as a Freelancer’. During the hour-long session, James covered the best practices for your freelancing businesses and our audience had a chance to ask James some of their own sticky freelancing questions.  Today’s…

1 month ago by

On the Side with Stephen McCarthy

This series profiles our DA Friends and the side projects that they are working on to develop new skills, test ideas, help people and communities or just do, for the love of it.   This week we sat down with Stephen McCarthy of McCarthy Studio to chat about his newest side project, Month Done. No…

2 months ago by

Fresh from the Field – ‘Performer Type’ by Kalee Jackson

Designer and international burlesque performer, Kalee Jackson chats with us about her recent creative residency project ‘Performer Type’ in which she created a typeface in response to the burlesque and drag performances on Karagahape Road currently on display at Studio One Toi Tū until 31 Mar. Want to submit your own work to Fresh From…

2 months ago by

Rush Digital on Designing for Digital Inclusion

As the world becomes ever more digital – a process that’s been accelerated by the covid pandemic – it’s even more important that no-one is left behind. We heard from our friends over at Rush Digital on how they’ve got accessibility in design at the forefront of their minds – originally published here. What is…

2 months ago by

Fresh From The Field — Te Tiriti O Waitangi Ki Horomaka – By Vanishing Point Studio

With Covid-19 cancelling many events around Te Tiriti throughout 2020 and 2021, Vanishing Point Studio worked with Te Rūnanga o Koukourarata to create an interactive part of history. Having just over over three weeks to complete the project, the goal was to create an interactive and engaging resource that could be used to educate about…

2 months ago by