Women in Design… Julie Bénard, typeface

DA speaks with typeface’s Julie Bénard about language barriers, burnout, her pathway to typeface, we learned about the mahi she is proud of, exceeding client expectations, the skills she is keen to develop, fostering innovation in her work and ambitions for the future.   What led you toward design? From as long as I remember,…

3 hours ago by

On Innovation

This article was written by Lee Parkinson, Strategic Director at Strategy Christchurch for Kātoitoi.nz Much has already been said by many (including myself), about 2020, the year that was. In my earlier essay, I spoke about the impact that the year of COVID19 had on design in Aotearoa. We saw a changing of attitudes, cultural…

1 day ago by

Fresh From the Field — Avalanche by Curious

The shape grammar of letterforms provides fertile territory for visual metaphor. The Apex of an A creates a pinnacle, an opportunity embraced by Curious in their revitalisation of the Avalanche brand. This Fresh from the Field showcases a playful approach to typography, fine grain texture, and playful illustrations, immediately reinvigorating this recognised identity. The Brief:…

2 days ago by

Brave UX with… Brendan Jarvis

We know the design community is constantly seeking out new ideas, looking for ways to learn, hear from our peers and advance our thinking. Listening to podcasts is one of the easiest and most accessible ways to do all of the above and the DA team is hooked! One of our recent binges is from…

4 days ago by

Meet our friends… Dow Goodfolk’s Ben Dean

We love the opportunity to get to know our DA friends better, so we’re happy to get the chance to speak with Dow Goodfolk‘s Studio & Production Manager Ben Dean. We spoke to Ben about his career trajectory, the Dow Groups production set up, the print finishes and technologies he is excited about, the work…

1 week ago by

AKL: DA Annual Pub Quiz 2021

The DA Annual Pub Quiz is back for 2021!  Book a table Join us for an evening of graphic design, arts and culture trivia — you know you want this year’s bragging rights! Pit your studio against the rest, or if you’re working independently, gather together a team of your design colleagues. Show your creative…

1 week ago by

WELLINGTON DA Workshop: Designing a Culturally Authentic Aotearoa

Prices: $400+gst Professional | $300+gst Design Assembly Friend | $100+gst Student Light lunch provided. (Not a DA Friend? Details on how to sign up can be found here). Register Now Tēnā koutou, nau mai, haere mai! Design has a major influence in how culture, society and perceptions are shaped and defined.  Globally, there is a hunger for authentic brands, experiences and connection with…

5 months ago by

Fresh From the Field — Raise the Standard, by Strategy Creative

Ahead of our June 16 Workshop: No signal found – creating great campaigns without TV in Wellington we asked facilitator Chrissie Malloch to share a recent campaign Strategy Wellington was proud of. The Raise the Standard project is exemplary mahi, striving for social good outcomes through crafted storytelling.   The Brief:  A healthy home is…

1 week ago by

Paving the Digital Career Path for Māori and Pasifika Talent

Māori and Pasifika only represent about 2% of those working in the creative tech sector, yet form a larger part of the population of Aotearoa, especially in diverse Tāmaki Makaurau.  On Wednesday 26th May, Media Design School hosted a platform at their innovative new campus in Wynyard Quarter to kōrero and talanoa about ways Māori…

2 weeks ago by

Daylight Creative is a spinoff of The Spinoff

While 2020 was undoubtedly challenging there were beacons of light and lots of silver linings to emerge from the darkness. One such beacon was the amazing and imperative work Toby Morris and Dr Siouxsie Wiles created for The Spinoff. During the early stages of the pandemic, Dr Siouxsie Wiles, an acclaimed science communicator, collaborated with…

2 weeks ago by

Fresh From the Field — Round Theory Wines, by ONE Design

The 2020 Kātoitoi submissions highlighted environmental stewardship at its core of a lot of the mahi our community produced last year. One of the projects that stood out to the DA team was Round Theory by ONE Design. Circular in its thinking and execution, Round Theory Wines treads lightly while making a big impact. The…

2 weeks ago by

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EVENTS & WORKSHOPS

Jul 07

AKL: DA Annual Pub Quiz 2021

The DA Annual Pub Quiz is back for 2021!  Book a table Join us for an evening of graphic design, arts and culture trivia — you know you want this year’s bragging rights! Pit your studio against the rest, or if you’re working independently, gather together a team of your design colleagues. Show your creative…

Auckland

Jul 08

WELLINGTON DA Workshop: Designing a Culturally Authentic Aotearoa

Prices: $400+gst Professional | $300+gst Design Assembly Friend | $100+gst Student Light lunch provided. (Not a DA Friend? Details on how to sign up can be found here). Register Now Tēnā koutou, nau mai, haere mai! Design has a major influence in how culture, society and perceptions are shaped and defined.  Globally, there is a hunger for authentic brands, experiences and connection with…

Wellington

Jul 28

DA Online Event – Under The Hood July, Two Designers & Two Projects

Thanks to our event partners Adobe, you are invited to join us for our monthly online event where two designers walk us through how a design project worked and an Adobe rep shares tips and tricks to improve your daily workflow.

Aug 04

AUCKLAND DA Workshop – People, product, place: Designing wayfinding systems for the built environment

Get a hands-on introduction to wayfinding in the built environment in this half-day workshop. This session is designed to give you an understanding of the holistic principles behind wayfinding design, and an introduction to a series of design methods that focus on creating outcomes that meet the needs and abilities of a wide variety of people.

Auckland

Aug 26

DA Online Event – Under The Hood August, Two Designers & Two Projects with Adobe

Thanks to our event partners Adobe, you are invited to join us for our monthly online event where two designers walk us through how a design project worked and an Adobe rep shares tips and tricks to improve your daily workflow.