Fresh From The Field — Zoe & Morgan by Coda Design Studio

This week’s Fresh From The Field features the brand and recent collateral design for Zoe & Morgan by Coda Design Studio. If you have new or recent work that you […]

6 years ago by

Fresh from the Field — Manuka Emporium by Onfire Design

This week’s Fresh From The Field features a new brand for Manuka Emporium by Onfire Design. If you have new or recent work that you would like to share in […]

6 years ago by

5 Mins With… Matt Grantham – Creative Director, Onfire Design

Matt Grantham will be running a packaging masterclass with Design Assembly on Friday 5th October, ahead of his workshop we caught up with him to hear a little about his background […]

6 years ago by

Fresh from the Field — Skinnies Kids Sungel by 2di4 Design

This week’s Fresh From The Field features the typography, packaging and campaign for Skinnies Kids Sungel by 2di4 Design. If you have new or recent work that you would like […]

6 years ago by

Auckland: DA Masterclass — Packaging Design with Matt Grantham

5th October
9:30am — 12:30pm
Objectspace
13 Rose Rd, Ponsonby
Auckland

$350 Professional / $250 Design Assembly Friend / $150 Design Assembly Student Friend + GST
(Not a DA Friend? Details on how to sign up can be found here).

Eventbrite


Recommended for Designers, all levels.

If you have had little or no experience in packaging design and need an introduction to the field or would like to strengthen your skills and creative process, this class is for you.

About Matt and his Masterclass:

With over 20+ years of experience in brand and packaging design, Matt has worked on large-scale international brands through to small-scale ‘garage’ projects. Gaining a wide breadth of experience, covering brand and name creation, brand story building, copywriting, packaging, NPD, digital and corporate identity. As Creative Director of Onfire Design in Auckland, Matt currently oversees projects through the studio, taking the lead on project research and design strategy while proactively working with each client to get the most out of their brands — his experience is undoubtedly first-hand.

Through his own journey, Matt will guide you through the importance of developing and communicating a compelling brand story on ‘pack’. Understanding the client / their business, their products and consumers, to be empathic to them as well as the retail environment the product will live in. To dissect what the client wants to achieve while keeping an eye on opportunities they might have overlooked.

Case studies will give you examples of how to tackle a new product with a ‘fuzzy’ brief, and what to do when goalposts move (Matt tell us they always do!). We will finish the session by discussing where the future of packaging is heading to.


Terms and Conditions: If you cancel your ticket more than 8 days ahead of this event, 100% of your ticket will be refunded. Within 7 days of the event, 50% of the ticket price will be refunded or you can transfer your ticket to another Design Assembly workshop within a year.

Design Assembly’s Spring 2018 workshop season in Auckland

DA’s Spring 2018 workshop season in Auckland is upon us! Tickets to be released VERY soon. To keep up with the latest news, follow us on facebook, instagram and twitter. — With thanks to […]

6 years ago by

Fresh from the Field – Waitemata Honey Face Cream by Onfire Design

This week’s Fresh from the Field features the brand and packaging for Waitemata Honey Face Cream by Onfire Design. If you have new or recent work that you would like to […]

6 years ago by

Fresh from the Field — Rhodes Physiotherapy Brand Identity by RUN

This week’s Fresh From The Field features identity design for Rhodes Physiotherapy by RUN. If you have new or recent work that you would like to share in Fresh from the […]

6 years ago by

Fresh from the Field – Havana Brothers Cold Press Juice by Good Eye

This week’s Fresh From The Field features packaging design for Havana Brothers Cold Press Juice by Good Eye If you have new or recent work that you would like to share […]

6 years ago by

Fresh from the Field — Activist Manuka Identity and Packaging by Fred l’Ami

This week’s Fresh from the Field features the identity and packaging design for Activist Manuka by Fred l’Ami. If you have new or recent work that you would like to share […]

7 years ago by

Fresh from the Field — Flavour Fiend, by Onfire

Our final Fresh from the Field for 2017 features a new butter range with collateral by Onfire. If you’ve got new or recent work that you’d like to share in […]

7 years ago by

Fresh from the field — Brink’s by Curious

This week’s Fresh from the Field features new work by Curious for Brink’s free-range chicken products. If you’ve got new or recent work that you’d like to share in our weekly […]

7 years ago by

Fresh from the field — ‘Twas the Knight before Christmas, Strategy

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7 years ago by

Fresh from the field — Ki Sunscreen, Akin

This week’s Fresh from the Field features Akin‘s recent work for Ki Sunscreen. If you’ve got new or recent work that you’d like to share in our weekly Fresh from […]

7 years ago by

Smells like fresh print — Think Packaging’s self-promotion

Brought to you by B&F Papers, the Smells Like Fresh Print series celebrates the beauty and tactile qualities of recently created, selected print projects. This week we share Think Packaging‘s self promotion. “After […]

7 years ago by

Fresh from the field — Marx’ self promotion

This week’s Fresh from the Field celebrates 2017’s three-dimensional gift package from Marx. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the […]

7 years ago by

Fresh from the field — Refreshing L&P, Marx

This week’s Fresh from the Field celebrates L&P‘s rebranding via some stunning photography, brought to you by Marx. If you’ve got new or recent work that you’d like to share […]

7 years ago by

Fresh from the field — GoodFor, Marx Design

This week’s Fresh from the Field celebrates the feel good, beautiful, new small brand identity for GoodFor, Ponsonby’s recently established wholefoods refillery, brought to you by Marx. If you’ve got […]

7 years ago by

Fresh from the Field — The Changer, makebardo

This week’s Fresh from the Field features the beautiful identity and packaging work for Queenstown based Mt. Rosa‘s The Changer mulled wine syrup, thanks to makebardo. If you’ve got new or recent […]

7 years ago by

Fresh from the Field — Kekulé’s Dream, Outlier Cartel and Sam Bunny

This week’s Fresh from the Field features the new illustrations and packaging design for Kekulé’s Dream by Sam Bunny and Outlier Cartel. We’re delighted to have Outlier Cartel be a part of our […]

8 years ago by

Fresh from the Field — First Light, Dow Design

This week’s Fresh from the Field showcases the branding, identity and packaging for First Light grass-fed meats by Dow. If you’ve got new or recent work that you’d like to share in our […]

8 years ago by

Smells Like Fresh Print — Purosa Estate & Bukonzo Joint Coffee

Brought to you by B&F Papers, the Smells Like Fresh Print series celebrates the beauty and tactile qualities of recently created, selected print projects. This week we share Purosa Estate & Bukonzo Joint […]

8 years ago by

Fresh from the field — Mayicha Tea

This week’s Fresh from the Field showcases new branding and packaging for Mayicha tea by Lucie Blazevska. If you’ve got new or recent work that you’d like to share in our […]

8 years ago by

Luxury packaging from Rome

Written by Nigel Smith Nigel Smith is Director of Transformer, an Auckland creative agency. He’s currently based in the UK but is still actively involved in Transformer’s projects.  Nigel will […]

8 years ago by

Fresh from the field — Batch from Transformer

This week’s Fresh from the Field profiles a new promotional project by Transformer for Batch. If you’ve got new or recent work that you’d like to share in our weekly Fresh from […]

8 years ago by