Fresh From The Field — Zoe & Morgan by Coda Design Studio

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4 years ago by

Fresh from the Field — Manuka Emporium by Onfire Design

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4 years ago by

Auckland: DA Masterclass — Packaging Design with Matt Grantham

5th October
9:30am — 12:30pm
Objectspace
13 Rose Rd, Ponsonby
Auckland

$350 Professional / $250 Design Assembly Friend / $150 Design Assembly Student Friend + GST
(Not a DA Friend? Details on how to sign up can be found here).

Eventbrite


Recommended for Designers, all levels.

If you have had little or no experience in packaging design and need an introduction to the field or would like to strengthen your skills and creative process, this class is for you.

About Matt and his Masterclass:

With over 20+ years of experience in brand and packaging design, Matt has worked on large-scale international brands through to small-scale ‘garage’ projects. Gaining a wide breadth of experience, covering brand and name creation, brand story building, copywriting, packaging, NPD, digital and corporate identity. As Creative Director of Onfire Design in Auckland, Matt currently oversees projects through the studio, taking the lead on project research and design strategy while proactively working with each client to get the most out of their brands — his experience is undoubtedly first-hand.

Through his own journey, Matt will guide you through the importance of developing and communicating a compelling brand story on ‘pack’. Understanding the client / their business, their products and consumers, to be empathic to them as well as the retail environment the product will live in. To dissect what the client wants to achieve while keeping an eye on opportunities they might have overlooked.

Case studies will give you examples of how to tackle a new product with a ‘fuzzy’ brief, and what to do when goalposts move (Matt tell us they always do!). We will finish the session by discussing where the future of packaging is heading to.


Terms and Conditions: If you cancel your ticket more than 8 days ahead of this event, 100% of your ticket will be refunded. Within 7 days of the event, 50% of the ticket price will be refunded or you can transfer your ticket to another Design Assembly workshop within a year.

5 Mins With… Matt Grantham – Creative Director, Onfire Design

Matt Grantham will be running a packaging masterclass with Design Assembly on Friday 5th October, ahead of his workshop we caught up with him to hear a little about his background […]

4 years ago by

Fresh from the Field — Skinnies Kids Sungel by 2di4 Design

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4 years ago by

Design Assembly’s Spring 2018 workshop season in Auckland

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Fresh from the Field – Waitemata Honey Face Cream by Onfire Design

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Fresh from the Field — Rhodes Physiotherapy Brand Identity by RUN

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Fresh from the Field – Havana Brothers Cold Press Juice by Good Eye

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Fresh from the Field — Activist Manuka Identity and Packaging by Fred l’Ami

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4 years ago by

Fresh from the Field — Flavour Fiend, by Onfire

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5 years ago by

Fresh from the field — Brink’s by Curious

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Fresh from the field — ‘Twas the Knight before Christmas, Strategy

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Fresh from the field — Ki Sunscreen, Akin

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Smells like fresh print — Think Packaging’s self-promotion

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Fresh from the field — Marx’ self promotion

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Fresh from the field — Refreshing L&P, Marx

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Fresh from the field — GoodFor, Marx Design

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Fresh from the Field — The Changer, makebardo

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Fresh from the Field — Kekulé’s Dream, Outlier Cartel and Sam Bunny

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Fresh from the Field — First Light, Dow Design

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5 years ago by

Smells Like Fresh Print — Purosa Estate & Bukonzo Joint Coffee

Brought to you by B&F Papers, the Smells Like Fresh Print series celebrates the beauty and tactile qualities of recently created, selected print projects. This week we share Purosa Estate & Bukonzo Joint […]

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Fresh from the field — Mayicha Tea

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Luxury packaging from Rome

Written by Nigel Smith Nigel Smith is Director of Transformer, an Auckland creative agency. He’s currently based in the UK but is still actively involved in Transformer’s projects.  Nigel will […]

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Fresh from the field — Batch from Transformer

This week’s Fresh from the Field profiles a new promotional project by Transformer for Batch. If you’ve got new or recent work that you’d like to share in our weekly Fresh from […]

6 years ago by