Fresh From The Field — R U Coco? – By Onfire Design

Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. Designing the identity around the idea of a rainbow – a reflection of the team behind the brand and their backgrounds and values – Onfire take us behind their recent brand identity work for R […]

1 year ago by

Under the Hood with Emme Jacob, Maynard

Ahead of our upcoming online event tomorrow, Under the Hood – Placemaking, we sat down for a quick q&a with one of our featured speakers; Emme Jacob, Senior Wayfinding Designer at Maynard. All folks are welcome to virtually attend this event by registering here ( free for DA Friends, pay-what-you-can for the public) Looking for […]

1 year ago by

Fresh From The Field — Meet the Candidates – By MK Templer

Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. Created with the intention of engaging young voters through play; illustrator, MK Templer, created a card game that inserts Aotearoa’s politicians and policies into a game format inspired off of Magic: The Gathering. Want to […]

1 year ago by

From the Edges – Ashley Boyd, Media Design School; ‘Preparing creatives for self employment in the purpose economy’

In our ‘From The Edges’ series we feature Aotearoa NZ Academic Design Projects. Our practice as designers can be seen to be explored, pushed and perhaps become something entirely new where it exists at the edges of our practice in the world of academia. Free from the constraints of commercial outcomes and clients, designers explore […]

1 year ago by

Fresh From The Field — Environmental Protection Authority – By Strategy Creative

Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. Bringing together a timeless graphic system that is rigid yet always different, Strategy Creative walk us through their recent brand identity work for Environmental Protection Authority. Want to submit your own work to Fresh From […]

1 year ago by

Under the hood with …Nada Stanish, Isthmus

Ahead of our upcoming online event, Under the Hood – Placemaking, we sat down for a quick q&a with one of our featured speakers; Nada Stanish, Principal at Isthmus. All folks are welcome to virtually attend this event by registering here ( free for DA Friends, pay-what-you-can for the public) Looking for opportunities to connect […]

1 year ago by

Meet our Friends . . . Fox & Co.

‘Meet our Friends’ series is where we take a moment to celebrate and share a little about the diverse studios who make up our DA Friends. Today we spoke to our friends, Fox & Co., to learn more about their studio team, culture, and design philosophy. Want to be a part of the community? Be […]

1 year ago by

Fresh From The Field — Hubbards Granola – By Onfire Design

Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. Onfire Design share their design process and how they reinvigorated the product range personality for Hubbards Granola. Want to submit your own work to Fresh From The Field? Fill out the FFTF form here. The brief […]

1 year ago by

Meet our Friends . . . Isthmus 

Meet our Friends’ series is where we take a moment to celebrate and share a little about the diverse studios who make up our DA Friends. Today we spoke to our friends, Isthmus, to learn more about their studio team, culture, and design philosophy.  Want to be a part of the community? Be a Friend […]

1 year ago by

Semi Permanent 2023 – Pōneke Wellington Speakers Announced!

Are you planning on heading to Semi Permanent this year? Our friends at Semi Permanent have given us a discount code to share with our DA Community. Use the code SPDA15 to get 15% off your tickets. Semi Permanent today announces the return of its festival of creativity and design to the Aotearoa New Zealand […]

1 year ago by

Let’s Talk Bilingual Signs

This article was originally written and published over on Maynard Design. In this article, the team at Maynard share their thoughts and insight around bilingual signage, answering the question – how do signs with multiple languages impact people’s experiences? Last week in Aotearoa New Zealand was Te Wiki o te Reo Māori, or Māori Language […]

1 year ago by

Fresh From The Field — Wynyard Quarter – Transitional Spaces – By Fresh Concept

Design Assembly loves to profile the breadth and depth of design practice in Aotearoa. For September, in line with the Spring Conversations events, we’re putting a highlight on Placemaking & Design. Fresh Concept take us through their recent work and design process for creating transitional spaces at Wynyard Quarter. The brief Since early 2022 we have been working with […]

1 year ago by

The Freelancing Diaries: Sharing the deep tea with UI/UX Designer, Jeff Lau

This year we’ve teamed up with Hnry to bring you The Freelancing Diaries: a series helping freelancing creatives navigate self-employed life. From handy resource articles, free-to-attend live webinars, to sharing some of the real and raw journeys from our creative, self-employed community – we’re tackling some of the biggest freelancing woes, what to do about […]

1 year ago by

Call for Interest: Design Assembly Workshop Teachers for 2024 Program

Design Assembly is thrilled to invite expressions of interest from passionate individuals to join us in nurturing and inspiring Aotearoa New Zealand’s design community through our 2024 workshop program. At Design Assembly, we’re dedicated to fostering the growth and development of designers on their unique journeys to living a life by design. Our Vision: Design […]

1 year ago by

From the Edges – Dana Fridman, PhD at School of Design Innovation, Victoria University of Wellington Te Herenga Waka

In this article, we talk with Dana Fridman about her dissertation on ‘Socially Designed: A Prescription for Brain Health’ and postgraduate study in Design at Victoria University of Wellington Te Herenga Waka.

1 year ago by

5 mins with Nikki Gonnissen on the 2023 AGI Conference

In the lead up to the AGI Open Conference taking place on 18-19th September in Tāmaki Makaurau Auckland this year, we sat down with one of the featured speakers and AGI member, Nikkie Gonnissen. You can find out more about the AGI Open Conference and purchase your tickets here. Kia ora Nikki. Thanks for chatting with us today. […]

1 year ago by

“Well, what does the community think?” Isthmus’ Damian Powley talks Design & Placemaking

As designers within the public space or ‘Placemakers’, “What does the community think?” is a question that we get asked all the time—almost to justify the validity of a project.

1 year ago by

The Freelancing Diaries: ACC guide for creative freelancers

This year we’ve teamed up with Hnry to bring you ‘The Freelancing Diaries’, a series helping freelancing creatives navigate self-employed life and find their version of financial success. This quarterly content series is chocka with freelancing business tips to help you navigate running a creative business, as well as de-mystifying some of the barriers for […]

1 year ago by

In Motion With…. Lily Lin

In this series we’re shining a light on some of the people who breathe life and action into design, Aotearoa NZ’s motion designers.  This week we sat down with Lily Lin, a freelance 2D motion designer. Brought to you in collaboration with our friends at Motion Designers Guild of Aotearoa Can you tell us a […]

1 year ago by

Fresh From The Field — Waihorotiu Path – By Maynard

Design Assembly loves to profile the breadth and depth of design practice in Aotearoa. For September, in line with the Spring Conversations events, we’re putting a highlight on Placemaking & Design. Maynard walk us through developing a thoughtful wayfinding system for Auckland Council which allows pedestrians, people on bikes and other micro-mobility users to have full, safer use of […]

1 year ago by

5 mins with Dean Poole on the 2023 AGI Open Conference

We recently had the pleasure of chatting with Dean Poole from Alt Group, who is spearheading the organisation of the AGI Open, which is coming to Tāmaki Makaurau Auckland on 18-19 September 2023. In this interview, Dean shares something of the spirit of AGI, the influence he thinks the Open might have on Aotearoa’s design […]

1 year ago by

5 minutes with Jarrad Caine, Senior Wayfinding Designer at Jasmax

Design Assembly loves to profile the breadth and depth of design practice in Aotearoa. For September, in line with the Spring Conversations events, we’re putting a highlight on Placemaking & Design. This week we’ve shared an interview with Jarrad Caine, Senior Wayfinding Designer at Jasmax, who discusses how intuitive design and a people-centric approach to wayfinding […]

1 year ago by

On the side with Senior Designer, Lucie Blaze

This series profiles our DA Friends and the side projects they’re working on to develop new skills, test ideas, help people and communities or just do, for the love of it. This week we heard from Lucie Blaze, Senior Designer at Spruik, on her creative side project, Born to Create. Born to Create is a […]

1 year ago by

Fresh From The Field — Mission’s Huchet – By Sartoria

Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. Winning the hotly contested Best Luxury Package Design in this year’s 2023 Packwine Design Awards, Sartoria take us through their design for Mission Estate’s Hutchet range. Want to submit your own work to Fresh From […]

1 year ago by

Freelancing essentials: All about ACC webinar

This year we’ve teamed up with Hnry to bring you ‘The Freelancing Diaries’, a series helping freelancing creatives navigate self-employed life and find their version of financial success. This quarterly content series is chocka with freelancing business tips to help you navigate running a creative business, as well as de-mystifying some of the barriers for […]

1 year ago by