Join us for an informal evening of drinks and food as we come together for relationships to be made, nurtured and supported.
Everyone is welcome.
Design Assembly – connecting all New Zealand visual designers since 2008
Join us for our DA Conversations Spring series in Auckland and Wellington, where we look at ‘Diversity in Aotearoa New Zealand Design— what does it mean and why does it matter?’ With a very special lineup of panellists including:
Desna Whaanga-Schollum (Rongomaiwahine, Kahungunu, Pahauwera) — Chairperson & Founding Member of Ngā Aho Māori Design Professionals and Artspace NZ
Kaan Hiini (Ngāpuhi, Te Arawa) — Multi-disciplinary Designer at Curative
Raymond McKay (Ngāti Kahungunu Ki Wairoa, Ngāti Porou) — Creative Director and Partner at RUN
Jade Tang-Taylor — associate of the Centre for Social Impact, deputy chair of Auckland Council’s Ethnic People’s Advisory Panel and lecturer at AUT
Beth O’Brien — Group Creative Head at Colenso BBDO, New Zealand
Anzac Tereihana Tasker — Design Director at Designworks.
At Thievery Studio — 16th October from 6pm onwards, with the conversation kick-starting at 6:30pm.
Tickets: $25 Professional / $20 Design Assembly Friend / $15 Design Assembly Student Friend + GST (not a DA Friend? Sign up here)
If you would like to get yourself ready for the conversation and explore the topic beforehand, here’s a few links you may find useful:
- How diverse are we? Here’s what you told us
- It’s time to catch up: Issues of diversity and representation
- How to encourage diversity in the design industry on Creative Bloq
- Diversity & Inclusion in Design: Why Do They Matter? on Aiga
With special thanks to our refreshment partners:
9:30am — 12:30pm
13 Rose Rd, Ponsonby
$350 Professional / $250 Design Assembly Friend / $150 Design Assembly Student Friend + GST
(Not a DA Friend? Details on how to sign up can be found here).
Recommended for Designers, all levels.
If you have had little or no experience in packaging design and need an introduction to the field or would like to strengthen your skills and creative process, this class is for you.
About Matt and his Masterclass:
With over 20+ years of experience in brand and packaging design, Matt has worked on large-scale international brands through to small-scale ‘garage’ projects. Gaining a wide breadth of experience, covering brand and name creation, brand story building, copywriting, packaging, NPD, digital and corporate identity. As Creative Director of Onfire Design in Auckland, Matt currently oversees projects through the studio, taking the lead on project research and design strategy while proactively working with each client to get the most out of their brands — his experience is undoubtedly first-hand.
Through his own journey, Matt will guide you through the importance of developing and communicating a compelling brand story on ‘pack’. Understanding the client / their business, their products and consumers, to be empathic to them as well as the retail environment the product will live in. To dissect what the client wants to achieve while keeping an eye on opportunities they might have overlooked.
Case studies will give you examples of how to tackle a new product with a ‘fuzzy’ brief, and what to do when goalposts move (Matt tell us they always do!). We will finish the session by discussing where the future of packaging is heading to.
Terms and Conditions: If you cancel your ticket more than 8 days ahead of this event, 100% of your ticket will be refunded. Within 7 days of the event, 50% of the ticket price will be refunded or you can transfer your ticket to another Design Assembly workshop within a year.
This course combines all our one day courses into a week long deep-dive into experience design. It takes you through a full digital UX project from initial research to finished design. The week is designed to give you an understanding of the principles behind a modern user centered design process and practical experience of some of the most common activities you will encounter in a typical user experience project. With this course you can apply what you learn immediately to your current projects, use what you learn as a base for further study, or develop a case study to showcase for potential employers. No previous design or digital experience is required.
- Day 1 | Introduction to User Research More details
- Day 2 | Introduction to Information Architecture More details
- Day 3 | Design Part I Designing for people More details
- Day 4 | Design Part II Designing for systems More details
- Day 5 | Introduction to Prototyping & usability testing More details
Who is it for
No prior knowledge is required to do this course, it is suitable for absolute beginners. However the course is primarily aimed at:
Web, interaction and UX designers who want to build on their UX skills, put into practice approaches they have read about, adopt a user centered design approach or better their understanding of the principles behind common UX design methods.
Traditional designers who want to transition into digital design or learn how to work better with their UX colleagues.
Novices and graduates
People new to the industry looking for the opportunity to learn and practice user experience design and use that experience to gain a foothold into the industry.
Strategists and analysts
Senior practitioners who want to gain an understanding of the principles of user experience design and experience how those principles are practiced on the ground.
Developers who want to build on their UX skills or learn how to work better with their UX colleagues.
Product owners and project managers
Product owners and project managers who want a better understanding of how a user experience design approach can get them better outcomes on their products and projects.
For full details click here.
User testing designs through prototyping helps us to safely explore risky ideas, get a feel for how real people will respond to our designs and most importantly lets us fail cheaply and privately instead of publicly and expensively. But how many users do we need? How do we identify what to test? How do we know the way we designed and ran the test is producing valid results? How do we recruit people? How do we integrate user testing into a project without adding unsustainable expense and time to a project?
This 6 hour course teaches current best practice for user testing digital products and services. It gives you hands on experience of designing and running effective user testing sessions suitable for both new designs and existing products and services.
- Current user testing theory
- How to identify when user testing is required
- Common user testing techniques
- Identifying the most appropriate technique for your needs
- How to ascertain the number of users you need for valid results
- How to recruit users
- How to design effective tests
- Common prototyping tools
- Using modern prototyping tools
- How to create prototypes
- How to interpret test results
You get practical experience in:
- Identifying areas for testing
- Designing user tests
- Creating low fidelity paper prototypes
- Creating prototypes using a modern prototyping tool
- Running user tests
- Interpreting test results
- Iterating your design based on your test results
Who is this course for?
This course is suitable for anyone looking for an evidence based approach to validating their existing digital products or new design ideas. It is particularly suitable for:
- Designers and developers
- Product owners
- Project managers
- Entrepreneurs and startups
No previous design or coding experience is required.
You will need a laptop capable of connecting to a wireless network. We may be able to provide you with a laptop if you don’t have one – please contact us at least two weeks before the course date.
All other materials are provided.
‘Wine & Type’
with Nicole Arnett Phillips and Craig Black
203 Karangahape Road, Newton
Early bird (ends 3rd May) $85 Professional / $65 Design Assembly Friend (+ GST)
$99 Professional / $79 Design Assembly Friend (+ GST)
(Not a DA Friend? Details on how to sign up can be found here).
With thanks to Crafters Union for being our refreshment partner
Typography (like language) is expressive as well as functional. We most often think of the expressive qualities regarding volume, tone and voice. But type can equally convey a mood, an event, a sense of place, time and culture. Type also expresses sensory characteristics like taste and smell.*
So, what lettering style comes to mind when indulging in your favourite wines? Think about the robust boldness of Shiraz, the crisp refreshment of a Sauvignon blanc, the light spice of a Pinot Noir, the smoothness of a Merlot, or the delicacy of sparkling Pinot? All of these sensory characteristics have their own aesthetic.
After a brief introduction of themselves and their work, Nicole and Craig will guide participants through a wine tasting, drawing based workshop where they will use visual language to convey the characteristics of New Zealand’s wine culture in a series of guided briefs (to design a sequence of wine labels). It is a social and interactive evening, sure to delight the senses!
You’ll learn lettering techniques, some of the science behind typographic allusion, play with identity ideas, and get insight into a leading agencies approach to beverage branding. You’ll swill, sniff (and probably slug!) a few wines over nibbles, meet other designers, have the ability to ask questions and visually explore the qualities of four Crafters Union wines we will sample through the event.
About the facilitators: Nicole Arnett Phillips (TypographHer) introduces herself as loving letters, layout and ink, but the accomplished document designer and printmaker confesses she enjoys wine *almost* as much as type & print! After collaborating with Sarah Hyndman on gathering data for her type tasting research in 2015. Nicole hosted three food, wine and type matching dinners in Australia, and two wine & design drawing workshops before she moved home to New Zealand in December 2017 (where she has spent the summer reacquainting herself with her favourite NZ wines)!
Craig Black is a talented illustrator, passionate letterer and energetic design advocate based in Glasgow. As well as running Craig Black Design, he is also the Lead Designer at Thirst Craft — a specialist drinks packaging design agency that builds creatively rare, commercially sound, brands for the beverage industry. Over the last two years, Craig has created some of the most memorable and celebrated wine and beer labels in the design industry. Craig will be speaking at The Design Conference 2018 in Brisbane.
Despite being on opposite sides of the globe, Nicole and Craig have been collaborating on Artwork since 2016, including their acclaimed lettering meets letterpress series.
*Based on the groundbreaking research by Sarah Hyndman (Type Tasting), in collaboration with Charles Spence’s (Professor of Experimental Psychology & University Lecturer, Somerville College, UK).
Terms and Conditions: If you cancel your ticket more than 8 days ahead of the workshop, 100% of your ticket will be refunded. Within 7 days of the workshop, 50% of the ticket price will be refunded or you can transfer your ticket to another Design Assembly workshop within a year.