Fresh From the Field — UC Believe U Can by Strategy

Strategy were given the opportunity by Te Whare Wānanga o Waitaha University of Canterbury to create a brand strategy and creative platform that would inspire the leaders of tomorrow, repositioning them for a modern audience while staying authentic and true to Ōtautahi.  Want to submit your own work to Fresh From The Field? Fill out…

2 weeks ago by

Juno Gin 2022 Blank Canvas Artist Call

Each Artist Series bottle features original artwork by four artists from across New Zealand, selected from Juno’s inaugural Blank Canvas call out, inviting local artists and designers to contribute to the creation of the 2021 seasonal gin labels. Following the success of their first Blank Canvas campaign, Juno Gin are now seeking artist submissions for their 2022 Seasonal Gin Releases.…

3 weeks ago by

Fresh From The Field – Tip Top by Shine

Shine were tasked by Tip Top to relaunch their brand under the banner of all things optimism. The project encompassed a brand comms launch, building out the design and comms system and a special, secret product launch to the public.   The brief/kaupapa: We believe optimism is a super power. If you could bottle it you…

4 weeks ago by

Fresh From The Field – Lake Hawea Station by One Design

This Fresh from the Field features One Design’s beautifully crafted and refined branding for Lake Hawea Station. There’s a classic elegance on all touch points with outstanding photography, and the delicate Kowhai seedling is a nod to their unwavering commitment to conservation. Want to submit your own work to Fresh From The Field? Fill out…

1 month ago by

Fresh From The Field – Supergenerous by Previously Unavailable

In this Fresh From the Field from Previously Unavailable, delightful, big-hearted characters for Supergenerous get paired with warm, inviting colours to encourage generosity by making it feel real and meaningful.  The Brief / Kaupapa: In 2021, we were engaged by fintec start-up Fund A Future to redevelop their brand ahead of their market launch. The…

2 months ago by

Little by little we go big

I get a few invitations to speak to people about what I do. It’s something I enjoy and never take too seriously. I’m prone to digression and often go off down unplanned paths. But there are a couple of messages I always try to push. The first (which can sit uncomfortably with some people) is…

2 months ago by

Fresh From the Field — A1 Property Managers by Strategy

Strategy are kindly hosting our CHRISTCHURCH DA Annual Pub Quiz 2021 on August 10 @ 6:00 pm – get your tickets below, or find more details on the event page here. Register now   This Fresh from the Field features Strategy Creative Christchurch‘s reinvented identity for A1 Property Managers. Playing with the concept of ‘To the…

2 months ago by

BJ Ball Student Design Competition

BJ Ball Papers dedicated to celebrating graphic design in print right here in Aotearoa, New Zealand. The BJ Ball Student Design Contest is back again – it’s an opportunity for Aotearoa Graphic Design students to showcase their talents and work to the design industry.This is an exceptional opportunity for students follow a project from brief through to print, and to…

3 months ago by

Fresh from the Field — Clouston & Co by Strategy Creative

This week’s Fresh From The Field features a brand strategy, identity, packaging, print collateral, digital experience and merchandise for winemaker David Clouston by Strategy Creative If you have new or recent work that you would like to share in Fresh from the Field email Louise for details. The Brief: David Clouston came to Strategy Creative with the…

3 years ago by

Smells Like Fresh Print — APO 2019 Season Magazine

Brought to you by B&F Papers, the Smells Like Fresh Print series celebrates the beauty and tactile qualities of recently created, selected print projects. This week we share Keaykolour Notebook. APO 2019 Season Magazine Auckland Philharmonia Orchestra. In more than 70 performances annually, the APO presents a full season of symphonic work showcasing many of the world’s finest classical musicians.…

3 years ago by

Smells Like Fresh Print — Keaykolour Notebook

Brought to you by B&F Papers, the Smells Like Fresh Print series celebrates the beauty and tactile qualities of recently created, selected print projects. This week we share Keaykolour Notebook. The Creative Process – Take Note We have all experienced the highs and lows of the creative process and the light-hearted illustrations take this journey from start to finish. The…

3 years ago by

Wine Literacy with Nicole Arnett Phillips – Co-presenter of DA Workshop Wine & Type, 17th May, Auckland

In this episode I spoke to Nicole Arnette Phillips. Nicole is a designer, typographer, publisher and print-maker. Orginally from NZ, she currently lives in Brisbine. She divides her working week between client work and her own practice of publishing, typographic and printmaking pursuits AKA Typograp.HER

3 years ago by

Now and Then: Ethan Lowe

Written by Annie McCulloch, Portfolio Recruitment Now and Then is a series where we catch up with designers who’ve been recently placed, via Portfolio Recruitment. We get their thoughts and feedback about their new roles and their work. Our latest Now and Then is with Ethan Lowe, a Graphic Designer at Culture&Theory. Ethan! What an awesome year (and a bit)…

4 years ago by

Graphic Design & Photography: Ester Siraky

Design Assembly recently got the opportunity to chat with photographer Ester Siraky to find out more about her photography practice and how it all got started. This article is proudly brought to you by mychillybin. Can you tell our readers a little bit about who you are and what you do. Originally from Sweden and I am…

4 years ago by

Fresh from the Field — Victoria Spicer by Sea Change

This week’s Fresh from the Field features an identity for London-based set design Victoria Spicer by Sea Change. If you have new or recent work that you would like to share in Fresh from the Field email Lana for details. The Brief:  Victoria Spicer is an up and coming London-based set designer. She describes her work as…

4 years ago by

Fresh from the Field — Spark NZ by Kate Hurthouse

This week’s Fresh from the Field features a project by Kate Hurthouse for Spark NZ. If you have new or recent work that you would like to share in Fresh from the Field email Lana for details.   The brief: Last year Spark  announced that 100,000 customers are now on Wireless Broadband and the company will trial a…

4 years ago by

Fresh from the Field — Fair and Square Branding and Packaging by Meke Design

This week’s Fresh from the Field features Meke Design’s work for Fair and Square. If you have new or recent work that you would like to share in Fresh from the Field email Lana for details. The Brief: Handcrafted soap is both a science and an art. With this rebrand and packaging project, Meke Design set out to…

4 years ago by

Scribble Me This, New Boutique with a Point of Difference

Introducing Scribble Me This, a new boutique Auckland design studio established in 2017 by graphic designer and lettering artist Kate Hursthouse. Custom hand lettering is their specialty and point of difference, and how they ensure their clients receive a design that’s authentic and unlike any other. Clients include Lululemon, One Percent Collective, TEDxAuckland, Forest and Bird and…

4 years ago by

Fresh from the Field — GoGetEm Coaching brand identity by Forth&Co

This week’s Fresh from the Field features Forth&Co’s work for GoGetEm Coaching. If you have new or recent work that you would like to share in Fresh from the Field email Lana for details. Emily Wilks is a leadership and life-balance coach for high-performing women. We worked closely with Emily to create an identity that embodied her…

4 years ago by

Fresh from the Field — Graffiato by Kelly Spencer and Natasha Vermeulen

This week’s Fresh from the Field features a collaboration between Kelly Spencer and Natasha Vermeulen for 2017 Graffiato: Taupo Street Art Festival. If you have new or recent work that you would like to share in Fresh from the Field email Lana for details. The brief: This year Kelly Spencer and I were asked if we’d like to collaborate on a massive…

4 years ago by

Aotearoa Design Thinking: an opportunity to revisit 2017

Created by Lana Lopesi Supported by Creative New Zealand     In 2017 Design Assembly introduced Aotearoa Design Thinking — a series of commissioned critical design essays published by Design Assembly and funded by Creative New Zealand. Our intention was to actively discuss New Zealand graphic design practice by celebrating, growing and challenging current thought. By…

4 years ago by

Summer Festivals 2018 — celebrating NZ poster design

As summer gets into full swing, a diverse range of festivals, events, and musical activities take place around Aotearoa. We’ve selected a hanful of our favourite poster designs for summer 2018 in celebration of New Zealand and Australasian poster art: Splore Tapapakanga Park, Auckland. Designer: Hamish Steptoe Where’s My Room Tour of Aotearoa 2018: Neil…

4 years ago by

Summer Reading

Summer holidays are the perfect time to catch up on your reading… Here are some top picks from some of our DA Friends to help you brush up on your design theory, along with a bit of rest and relaxation this summer: Paul McNeil “The Visual History of Type” The Visual History of Type is a…

4 years ago by

Fresh from the Field — Flavour Fiend, by Onfire

Our final Fresh from the Field for 2017 features a new butter range with collateral by Onfire. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details.   Flavour Fiend Serious About Flavour As an ex-chef, Owen Sinclair wanted to get out of…

4 years ago by

Now and Then: Sanyukta Mohatta

Written by Annie McCulloch, Portfolio Recruitment Now and Then is a series where we catch up with designers who’ve been recently placed, via Portfolio Recruitment. We get their thoughts and feedback about their new roles and their work. Our latest Now and Then is with Sanyukta Mohatta (San), a Graphic Designer at Youthtown. Wonderful San! Thank you for…

4 years ago by