Fresh From the Field — Island Gin by One Design

This Fresh from the Field features One Design’s exceptional craft on Island Gin. The outstanding bottle form and the brand expression draw inspiration from the environment and speak to our […]

1 year ago by

Fresh From the Field — Kāpiti Cheese by unified brands

Kāpiti is a brand that isn’t shy of big, bold flavours, they commissioned Unified Brands to design packaging with the same confidence. The brief: Kāpiti, a brand that sets the […]

1 year ago by

Fresh From the Field — 5 lanes identity Strategy Christchurch

This Fresh from the Field features Strategy Christchurch‘s new identity for a local shopping precinct. Which is both literal and lateral in drawing inspiration from the urban form. The identities […]

1 year ago by

Fresh from the Field — As needed, as possible.

The latest edition from Gloria Books As needed, as possible was first brought to life as a series of e-pubs (.pdf), that collected discourse around the role Enjoy—and contemporary art […]

1 year ago by

Fresh From the Field — Mac’s Seltzer, Dow Goodfolk

Dynamic and delightful, this Fresh From the Field features Dow Goodfolk‘s work for Mac’s Seltzer, which will have you smile while you sip! The Brief / project Kaupapa: Following seltzer’s […]

1 year ago by

Fresh From the Field — Avalanche by Curious

The shape grammar of letterforms provides fertile territory for visual metaphor. The Apex of an A creates a pinnacle, an opportunity embraced by Curious in their revitalisation of the Avalanche […]

1 year ago by

Fresh From the Field — Raise the Standard, by Strategy Creative

Ahead of our June 16 Workshop: No signal found – creating great campaigns without TV in Wellington we asked facilitator Chrissie Malloch to share a recent campaign Strategy Wellington was […]

1 year ago by

Fresh From the Field — Round Theory Wines, by ONE Design

The 2020 Kātoitoi submissions highlighted environmental stewardship at its core of a lot of the mahi our community produced last year. One of the projects that stood out to the […]

1 year ago by

Fresh From the Field… Through That Which Separates Us

DA is a huge fan of Huriana Kopeke-Te Aho‘s work, which has strong currents of social good, inclusion and equity throughout. We enjoyed collaborating with them on the 2020 Field […]

1 year ago by

Fresh From the Field — He Korowai Oranga by FLY

Ahead of our upcoming Te Ao Māori and Designing a Culturally Authentic Aotearoa events in Auckland and Wellington, we invited workshop facilitator Johnson Mckay, to share some recent mahi. Manatū […]

1 year ago by

Fresh From the Field — GSM16

This Fresh from the Field features the latest edition of GSM magazine, a bi-annual publication produced by BJ Ball Papers dedicated to celebrating graphic design in print right here in […]

1 year ago by

Fresh From the Field — Deja by Milk

This Fresh From the Field features a zero waste pet food with a confident yet playful design outcome from Milk. Designing for both pets and planet, the shape grammar of […]

1 year ago by

Fresh From the Field — Health Care revolution by Culture & Theory

This Fresh from the Field, features Culture & Theory‘s brave Brand Strategy and Visual Identity Systems for Tend, who aspires to be the countries largest healthcare provider by 2030. The […]

1 year ago by

Fresh From the Field — Scapegrace Gin by One Design

This Fresh from the Field features One Design‘s mahi for scapegrace Gin. A distinctive design outcome that challenges category norms, setting a new benchmark for quality and authenticity in the […]

1 year ago by

Fresh From the Field — Auckland Opera Studio by Emily Picot Design

This Fresh From the Field by Emily Picot Design is a brand refresh for an iconic institution that needed to gain cut-through with a younger audience while honouring some of […]

1 year ago by

Fresh From the Field — Reuben and Dan Watson’s Send a Sausage

Scrolling instagram one morning late last year we noted some of our DA friends were receiving anonymous sausages in the post. This fresh from the field profiles the fantastic initiative, […]

1 year ago by

Fresh from the Field – Articulate Sans Typefafe and Specimen Book, Milk

Designed by Milk Design Agency Articulate Sans is a legibility enhanced typeface for people with low vision. The type specimen showcases the construction, character and effect of the typeface. The […]

1 year ago by

Fresh From The Field – Prezzy Card The perfect gift every time, by Onfire

When Epay wanted to rebrand Prezzy Card and Giftstation they approached Onfire. This Fresh from the Field dives into the refresh and campaign which achieved record sales for Epay the […]

1 year ago by

Fresh from the Field — Identify, by Curative

This Fresh from the Field features incredibly important mahi from the team at curative, whose scope was to develop a brand identity, social media strategy templates, and a microsite for […]

1 year ago by

Fresh From the Field — Woven

This Fresh From the Field features ‘Woven’ a hands on weaving experience, created to help the public connect with the Māori cultural values of Manaakitanga and Kaitiakitanga. This admirable project […]

1 year ago by

Fresh From the Field — Convicts.nyc by Grafik’s Nick Jardine

Rebel with a cause. This Fresh from the Field features rule breaking design by Grafik for innovative creators, makers and culture shifters Convicts. The rebellious typographically led website Convicts.nyc mergers […]

1 year ago by

Fresh From the Field — Lost Time Project

To coincide with International Women’s day this week our Fresh from the Field feature’s a collaboration by two Aotearoa creative women which sparks action and conversation around the gender pay […]

1 year ago by

Fresh From the Field — Changemaker by Milk

This Fresh From the Field features a bold design outcome and bolder kaupapa for a life-changing beer. Milk created a brand of distinction, with significant heart. Disrupting the national beverage […]

1 year ago by

Fresh From the Field — Wonder Horse, PAN and Blutui

Hello Friday! Feeling Parched? This Fresh from the Field features University of Waikato Design student Ruslan Courtman’s mahi to create the perfect cocktail site wonderhorse.co.nz during an internship at Hamilton-based […]

1 year ago by

Fresh From The Field – Dwelling in the Margins: Art Publishing in Aotearoa

Bold yellow, bold thought. The latest release from independent publisher GLORIA Books is Dwelling in the Margins: Art Publishing in Aotearoa, edited and designed by Katie Kerr. Today’s Fresh from […]

1 year ago by