Fresh from the Field — Lunchclub, Transformer

This week’s Fresh from the Field showcases the Lunchclub initiative devised by the fun-filled creative folk at Transformer. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details. Lunchclub transpired after a few Friday lunches out, having had an itch to work on a web…

2 days ago by

Fresh from the Field — First Light, Dow Design

This week’s Fresh from the Field showcases the branding, identity and packaging for First Light grass-fed meats by Dow. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details. The brief: At first we were commissioned just to come up with a positioning for First Light. They…

1 week ago by

Fresh from the field — Ministry of Awesome, Christchurch

This week’s Fresh from the Field showcases the new look for the Ministry of Awesome‘s Christchurch space by Tanker Creative, thanks to Nicola Devine. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details. “Crazy, cool, wow and eye-catching” was the brief Team Tanks got from the…

2 weeks ago by

Fresh from the Field — Disobedient Teaching, Welby Ings

Written by Nicole Arnett Phillips When I was at AUT, I was distracted. I enjoyed design, I enjoyed learning… but I was also working 18+ (often 24-30) hours per week, partying most evenings, and was diagnosed with celiac disease. So looking back now, parts of my time at university are a bit of a blur…

3 weeks ago by

Fresh from the Field — Newsroom, Sanders Design

This week’s Fresh from the Field showcases the branding and identity for Newsroom by Sanders Design. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details. “Last month two of the country’s heavy news hitters launched Newsroom; an independent news and current affairs site. Tim Murphy,…

4 weeks ago by

Fresh from the field — Mayicha Tea

This week’s Fresh from the Field showcases new branding and packaging for Mayicha tea by Lucie Blazevska. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details. “Mayicha is a traditional, high quality pu-erh tea product from Thailand. My client let me completely unleash…

2 months ago by

Fresh from the Field — Feel A Little

This week’s Fresh from the Field showcases a recent Little Love (Mary Egan Publishing) project with some great illustrations from Evie Kemp. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details. Feel A Little, the book of little poems about big feelings, combines original…

2 months ago by

Fresh from the Field — Proudly Asian Theatre, Category

This week’s Fresh from the Field celebrates the new branding for PAT by Category. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details. About: Proudly Asian Theatre is an exciting new theatre company dedicated to giving a voice to Asian theatre artists…

2 months ago by

Fresh from the field — Maven from Onfire Design

This week’s Fresh from the Field reveals a 3-dimensional graphic design project completed by Onfire Design for Maven. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details. Located on the edge of native bushland in Auckland, Maven handcrafts some of the most…

3 months ago by

Fresh from the Field — Robert Harris, Fuman

This week’s Fresh from the Field showcases an iconic New Zealand company’s update by Fuman, for Robert Harris. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details. The brief Robert “Bob” Harris was one of NZ’s original coffee entrepreneurs. In 1952, from his barbershop and tobacconist, he…

3 months ago by

Fresh from the Field — Tamatea Dusky Sound Restoration Project, Hight Design

This week’s Fresh from the Field features new work by Mel and the team at Hight Design If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details. The brief The team at Hight was approached by Edge-Effect, a company that contracts to the Department of Conservation,…

4 months ago by

Fresh from the field — Batch from Transformer

This week’s Fresh from the Field profiles a new promotional project by Transformer for Batch. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details. Batch is a self-initiated promotional project aiming to encapsulate who we are, as collaborators who excel in our client partnerships.…

4 months ago by

Fresh from the Field — ClickClack By Dow Design

In this week’s Fresh from the Field we profile a new project by Dow Design for ClickClack. If you’ve got new or recent work that you’d like to share in our weekly Fresh from the Field series email Zoë for details.  The Brief:  To look at the ClickClack identity. The client suspected that they didn’t have a…

4 months ago by

Fresh from the Field — Aunt Jean’s Dairy

Second up for 2017, we feature new work from Voice for Aunt Jean’s Dairy — design inspiration for our Fresh from the Field series. CHALLENGE When you release a new dairy product into New Zealand’s competitive consumer dairy market you need to show commitment, pointy differentiation and a strong pathway to launch. The client, a…

4 months ago by

Fresh from the Field — The Day the Costumes Stuck by Toby Morris

Our inaugural Fresh from the Field for 2017 features one of Beatnik’s recent releases created by Toby Morris. “The Day The Costumes Stuck is a delightfully quirky tale that will stimulate the imagination, and will leave a fun and lasting impression on children. Filled with Toby’s striking and colourful illustrations, this book will bring a smile to all. The…

4 months ago by

Fresh from the Field — Ponsonby Road

Celebrating the Ponsonby Business Association’s new branding for iconic Ponsonby Road — created by the team at Voice. The Brief How do you capture the uniqueness of Ponsonby Road in a brand? Voice’s challenge was to develop a brand for the Ponsonby Business Association that positioned Ponsonby Road as a unique, relevant and compelling destination…

5 months ago by

Fresh from the field — Motion Sickness and Koala

Our final Fresh from the Field for 2016 features new work from Motion Sickness for Australia’s Koala mattress company. Koala is a young and innovative Australian company that has redefined the often-forgotten mattress industry over the ditch. Their fresh approach, delivering mattresses to your doorstep, has gone absolutely gangbusters throughout Australia. We were tasked with a challenge to…

5 months ago by

Fresh from the Field — Cards for Kaikoura

Our Fresh from the Field this week features a timely charitable design project, called Cards for Kaikoura, led by Christchurch’s McCarthy. A fundraising project for Kaikoura and a great, little stocking stuffer… As a small design studio here in Christchurch (McCarthy) that went through the quakes with three studios destroyed, we know Kaikoura’s going to need…

5 months ago by

Fresh from the field — Greg Straight

Our Fresh from the Field this week showcases the work of Greg Straight, who was one of three artists recently tasked with creating high impacting murals for internal walls at TVNZ. His piece is a celebration of New Zealand iconography mixed with local Auckland landmarks and filming equipment. The artwork includes many of Greg’s usual graphical suspects like surfboards,…

6 months ago by

Fresh from the field – Vertigo Sea by Strategy

Fresh from the field this week showcases the advertising campaign for Vertigo Sea, a short film that explores humankind’s relationship to the ocean, touching on issues such as colonialism, refugee migration and whaling. The Christchurch Centre of Contemporary Art (CoCA), reopened in February 2016 after 5 years of closure following the earthquakes. Strategy was tasked with developing the…

6 months ago by

Fresh from the field – Buckley’s Heroes by Transformer

Our Fresh from the Field this week showcases a brand field guide to the past, present, and future of Buckley Systems, developed by Transformer. As a follow-up to a new visual identity, the Buckley’s Heroes book shares the rich history, many achievements, and clever people – past and present – that make Buckley Systems the successful company it…

6 months ago by

Fresh from the field – Function memento by TDF

Our Fresh from the Field this week showcases the recent release of Function by Anthony Burrill, as well as the limited Collector’s Edition Woodblock Memento by TDF. The woodblocks are being sold individually to the highest bidder via silent auction, with a percentage of the profits being donated to bowel cancer research, which we think is a totally worthy…

7 months ago by

Fresh from the field — Moa Session Pale Ale Cans

A beer designed for the outdoors. Todd Wilson worked with Moa Brewing Company on a design for their new cans. Thanks to the unwavering growth of craft beer in New Zealand, the perception of beer in a can is changing. Cans are just better for beer. They protect from light strike, have a 100% oxygen seal and are lighter…

8 months ago by

Fresh from the field — Avanti

New Zealand’s leading cycle brand, Avanti, has undergone its biggest rebrand in more than 20 years, in time to represent the Kiwi cycle team at Rio 2016. The new logo design emblazoned the Avanti bikes ridden by the New Zealand Olympic track cycling team, with the Sprint team winning Silver during the first week of…

8 months ago by