Pulse Check Survey – July 2023
Kia Ora Aotearoa NZ, We’ve created a short survey to check in with our design community – How are we doing right now? Where are we setting our sights to this year? And what’s our advice for other designers or studios right now? It should only take about 3 minutes to fill out, plus you […]
2 years ago by Jess Lowcher
5 mins with Hika Taewa, Senior Designer at Te Wānanga o Aotearoa
Design Assembly loves to profile the breadth and depth of design practice in Aotearoa. For July we’re celebrating Māori design, designers, and illustrators. Ko Tongariro te maunga Ko Taupō-nui-a-Tia te moana Ko Ngāti Tūwharetoa te iwi Ko Te Arawa te waka Ko Tokaanu te marae Ko Ngāti Kurauia te hapū Ko Te Heuheu te tangata […]
2 years ago by Jess Lowcher
Walking the talk with Eric Thompson – Head of School, Design Innovation at Whitecliffe
Whether it’s designing your own line of products or delivering tailored creative services, how many of us have thought of starting our own businesses? According to Whitecliffe’s Head of School, Design Innovation Eric Thompson if you can nail the three metrics – desire, feasibility, and viability – odds are you’ll likely smash it. The entrepreneur and […]
2 years ago by Jess Lowcher
Fresh From The Field — Sir Howard Morrison Centre – By Maynard
Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. Our DA friends Maynard take us behind their wayfinding response for Sir Howard Morrison Centre. The resulting kaupapa emphasised a sense of being present in the space: kei kōnei koe. Want to submit your own […]
2 years ago by Jess Lowcher
New Master’s Degree Unique Springboard for Aspiring Entrepreneurs
“Co-created with Industry and completely unlike anything currently on offer in New Zealand and Australia”, our newest DA School Partners, Whitecliffe, have recently released their newest Master’s programme in Creative Enterprise and Innovation. Proudly sponsored by Whitecliffe’s new Master of Creative Enterprise and Innovation is New Zealand’s first ever non-disciplinary MCEI. Not only is it […]
2 years ago by Jess Lowcher
Fresh From The Field — Farmland Foods – By Onfire Design
Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. Taking cues from the original butcher’s apron, Onfire’s new packaging design for Farmland Foods executes on an expansive range of consumer-based small goods which owns a stand-out colour across various category sectors. Want to submit […]
2 years ago by Jess Lowcher
2023 Hot New Things: Kristina Iastrebova, Unitec
Each year DA profiles a selection of the top design graduates coming out of our tertiary institutions. We welcome these talented emerging professionals to our industry, learn about their passions, final projects, developing creative confidence and ambitions for the future. Today we speak with Kristina Iastrebova, recent grad of Bachelor of Creative Enterprise at Unitec. […]
2 years ago by Jess Lowcher
DA Conversations Podcast with Gideon Keith
Kia ora and welcome to Design Assembly Conversations. In this series we talk to Aotearoa NZ designers, hear their stories and celebrate their work. In this episode we chat with Gideon Keith, the founder and creative partner at Seven – an independent strategic brand agency based in Tamaki Maukarau Auckland. Design Assembly · DA Conversations […]
2 years ago by Jess Lowcher
Fresh From The Field — The Climate Action Conference – By Cultigraphy
Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa New Zealand Design Assembly community. Kicking off with a simple sentiment: anything but boring, Cultigraphy share their recent design work for The Climate Action Conference. Want to submit your own work to Fresh From The Field? Fill out […]
2 years ago by Jess Lowcher
Meet our Friends . . . Attraction Studio
‘Meet our Friends’ series is where we take a moment to celebrate and share a little about the diverse studios who make up our DA Friends. Grounded in collaboration and transparency, our Friends at Attraction Studio give us a peek behind their studio team, culture, and design philosophy. New around here? Consider joining the fam […]
2 years ago by Jess Lowcher
Fresh From The Field — Beyond Studios Website – By Psychoactive Studios
Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. With the development of bespoke webGl shaders and 3D interactivity, Psychoactive Studios take us behind their website design and development for Beyond Studios. Want to submit your own work to Fresh From The Field? Fill […]
2 years ago by Jess Lowcher
How to protect your brand with Word: An introduction to building Word templates.
Our Friends at Timplates have shared a few helpful tips for any designers or studios looking to help their clients integrate their branding across Word and PowerPoint. The article is proudly sponsored by Timplates. Come along to their free online webinar on 14 June where you’ll delve into the world of Word templates, and how […]
2 years ago by Jess Lowcher
Fresh From The Field — Mint – Brand Identity Design – By Studio Nine
Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. With a customised bold and contemporary typeface and subtle shapes inspired by toothpaste swirls, Studio Nine walk us through their brand identity work for Mint. Want to submit your own work to Fresh From The […]
2 years ago by Jess Lowcher
Aotearoa NZ Photographers . . . Geoffery Matautia, southsides
In our ‘Aotearoa Photographers’ series we sit down with NZ based photographers to learn more about their photographic practice and how their photography career got started. This week we chat with photographer, Geoffery Matautia who shares a little behind his creative journey and crafting imagery that reflects his surroundings and the people in his community. […]
2 years ago by Jess Lowcher
Fresh From The Field — Dads Pies – By Onfire Design
Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. By carefully refining letterforms and stripping away graphics that pigeon-holed the tone of voice, Onfire walk us through their redesign work for Dads Pies. Want to submit your own work to Fresh From The Field? […]
2 years ago by Jess Lowcher
Meet our Friends . . . Onfire Design
‘Meet our Friends‘ series is where we take a moment to celebrate and share a little about the diverse studios who make up our DA Friends. Working towards happiness in everything they do, our friends Onfire Design give us a peak into their studio team, culture, and design philosophy. New around here? Consider joining the […]
2 years ago by Jess Lowcher
Fresh From The Field — Optimate.me Rebrand – By nim Creative
Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. nim Creative walk us through their recent full rebrand for Cloudtech – now Optimate.me Want to submit your own work to Fresh From The Field? Fill out the FFTF form here. The brief Cloudtech approached us […]
2 years ago by Jess Lowcher
Women in Design . . . Zenaida Beatson
In this series, we celebrate New Zealand Women in Design as they share their work and processes and we learn more about their day-to-day routines, diverse career pathways, and how they achieve balance. Today we chatted with Zenaida Beatson who gives us a peek into her design career journey, how she likes to foster innovation […]
2 years ago by Jess Lowcher
Fresh From The Field — Captains, Collectors, Friends & Adventurers – By Jasmax
Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa New Zealand Design Assembly community. Taking inspiration from ‘the cabinet of curiosities’ from Renaissance Europe and cues from the age of the internet, Jasmax’s Brand Design team developed the graphic identity for New Zealand Maritime Museum’s latest exhibition […]
2 years ago by Jess Lowcher
Whose artificial intelligence? Reflecting on the intersection of AI and Te Ao Māori
This article was written by Lauren Skogstad | Head of Experience | Ngāti Raukawa who presented on this topic at Design Assembly’s Design & AI Autumn conversations event in Pōneke last month. To check out a recap of this year’s Autumn Conversations event series held across Aotearoa NZ click here. Interested to learn more about […]
2 years ago by Lauren Skogstad
TDC Aotearoa: The World’s Best Typography exhibited in Tāmaki Makaurau
Creative agency Osborne Shiwan is bringing TDC to Tāmaki Makaurau in 2023. The annual Type Directors Club awards recognises design excellence and typographic innovation, with the exhibition travelling to cities across America, Asia and Europe. 202 winners were selected from 63 countries by a diverse jury of leading designers and type designers, reflecting TDC’s ongoing […]
2 years ago by Jess Lowcher
Fresh From The Field — Te Tahi Youth – By Plato Creative
Fresh from the Field is a weekly article series sharing the fresh and inspiring work of our Aotearoa Design Assembly community. Using shape psychology to represent the individuality of youth and a colour palette that is eccentric whilst honest, the new brand identity for Te Tahi Youth by Plato Creative is an embodiment of emotion and […]
2 years ago by Jess Lowcher
Recap: Design & AI Autumn Conversations events
We’ve just wrapped our 2023 Autumn Conversations event across the three cities – Auckland, Wellington, & Christchurch. Along with providing an opportunity for Aotearoa NZ’s design community to connect in person, our biannual conversation events are also a platform for the community to air out their ideas, critiques, and questions around relevant topics affecting the […]
2 years ago by Jess Lowcher
Sustainable Design Processes and the AI feedback loop
Following on from our Design & AI Autumn Conversation events, Alice Thompson (Industrial and UX/UI designer) shares some thoughts with us on the AI feedback loop and its affect on sustainable design processes. To see the recap from the Design & AI Autumn Conversations events click here. Interested to learn more about integrating AI into […]
2 years ago by Alice Thompson
2023 Hot New Things: Zhanna Ten, Bachelor of Creative Enterprise at Unitec/Te Pūkenga
Each year DA profiles a selection of the top design graduates coming out of our tertiary institutions. We welcome these talented emerging professionals to our industry, learn about their passions, final projects, developing creative confidence and ambitions for the future. Today we speak with Zhanna Ten, a recent grad who received a Bachelor of Creative […]
2 years ago by Jess Lowcher