Women in Design… Rosalind Clark, typeface
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A natural inclination to problem solve and influence the visual world around me.
Can you describe the creative path you took to get where you’re at now?
My parents encouraged me to explore my creative talents. I enjoyed painting, drawing, and constructing things with paper and fabric from a young age. I have worked across graphic design, film, magazine design, fashion design, screen printing, art gallery director, and illustration. All these creative industries influence each other and dabbling in each one brings a positive effect onto the next.
What does a typical day at typeface look like for you?
Get myself, my partner, and my almost 3-year-old daughter ready and out the door in the morning can be one of the biggest challenges of the day. Once I get to work it’s time for a coffee, Team meeting then ready to take on the day ahead. The team at the typeface studio are both designers and account managers. We work collaboratively on projects and distribute the workload. Time for lunch (Lunch yoga on a Wednesday.), then back to work, work, work. End of the day I pick up the toddler from daycare. We head home. Feed the family dinner, including ‘Ziggy’ our new kitten addition to the family.
What is the most challenging project you’ve ever worked on and what did you learn from it?
When you’re given a brief, where do you start?
Unexpected routes lead to new territory! How do you mix things up and foster innovation in your work?
I’ve often found when you are looking for inspiration, you can’t find it. It happens between the spaces of the intention to look. If I’m open to opportunities throughout all areas of the day, the cultivation of innovation flows more naturally. I’ll collect little insights and refer back to them when a specific task is presented at a later date.
What are your goals for the future?
Finally, where can we see more of your work and connect with you?