Under the Hood with… Logan Bradley, Creative Director at Curative

Ahead of our next online Under The Hood event on 6 July, we learnt more about one of our speakers, Logan Bradley, creative director at Curative. Along with having a background in multimedia design, independent fashion, film production, and social work and an expert eye and contemporary aesthetic that has been responsible for many awarded…

3 days ago by

Bright Awards 2022: Entries opening in August

The Bright Award is a nationwide creative arts competition designed specifically for high school students. Winners receive a $1000 cash prize to continue pursuing their creative careers and a $3000 award for their school. Entries are in the categories of graphic design, photography, gaming, animation and web & interactive. Entries open to Year 12 and…

4 days ago by

Under the hood with … Ella Hampshire-Perks, Graphic Designer and Director of PERKS

Ahead of our next online Under The Hood event on 6 July, we learnt more about one of our speakers, Ella Hampshire-Perks of PERKS Ella is a Graphic Designer and Director of PERKS, a purposefully small branding studio that supports SME’s to grow through thought-led design. PERKS is a nimble and mostly remote studio that…

1 week ago by

Fresh From The Field — Creative HQ – Brand Identity – By Ocean Design

Ocean Design shared with us their design response behind their recent brand strategy and identity work for Creative HQ. After conducting research to hear from stakeholders, partners, and staff, the Ocean Design team identified a key connection – the ability to inspire bravery – as the link between all of Creative HQ’s programmes and used…

2 weeks ago by

DA Conversations Podcast with Stephen McCarthy

Kia ora and welcome to Design Assembly Conversations. In this series we talk to Aotearoa NZ designers, hear their stories and celebrate their work. Stephen is founder and co creative Director of McCarthy Design based in Ōtautahi Christchurch. He’s been designing for over 25 years, worked in small and large studios, made 5 albums in…

2 weeks ago by

Fresh From The Field — Caetano Family Chiropractic – By nim Creative

nim Creative shared with us how they developed the branding identity for Caetano Family Chiropractic. Working with a limited budget, nim Creative were able to develop a gentle look and feel utilising heart and vertebrae symbols which delivered on the client’s vision of family and health and tied into the Chiropractic industry. Want to submit…

3 weeks ago by

Behind the curtain with Claire & Beka of The Renew Room, Rocketspark Design Partner

In this interview series we sit down with Rocketspark Design Partners to learn more about their work in website design, how they got started, and how the Rocketspark platform and partnership program has helped grow their design businesses. This week we chatted with Claire & Beka, the directors and creative minds at The Renew Room. …

3 weeks ago by

Ōtara 4.0: a Māori and Pasifika Creative Tech Speaker Series by Media Design School

This week we heard from Media Design School on their speaker series, Ōtara 4.0, a collection of five evenings featuring speakers of Māori and Pasifika heritage from the creative technologies sector who share their career stories and insights. This post is proudly sponsored by Media Design School.   Currently, Māori and Pasifika only represent about…

3 weeks ago by

Opportunity to shine a light on Matariki

Third year Communication Design student, Jordan Tane (Ngāpuhi), has designed nine posters – one for each Matariki star – which will be displayed around AUT campuses. For Jordan, the opportunity to be involved in the celebration of Matariki at AUT in its first year as a public holiday was a huge honour.  “The fact that…

4 weeks ago by

Between the Pages with… Becs Bartells

In this interview series we sit down with the illustrators behind some of Aotearoa NZ’s self published books to learn more about their illustration processes, book print designs, and tips for self publishing.  This week we chatted with Becs Bartells, the author and illustrator of Go Girl Go. This series is proudly sponsored by Bookprint.…

4 weeks ago by

Fresh From The Field – Altura Coffee By White Rabbit

Altura Coffee reached out to the coffee fiends at White Rabbit to create a special edition Coffee Cup design to celebrate their 30th anniversary in NZ. Fueled by many coffees a day, the design team were stoked to create custom illustrations representing Altura’s accolades and show off the uniqueness of this Kiwi brand in their…

1 month ago by

In Motion With…. Shaun Madgwick Meet the Motion Designers of Aotearoa NZ

In this series we’re shining a light on some of the people who breathe life and action into design, Aotearoa NZ’s motion designers. This week we sat down with Shaun Madgwick, a freelance motion designer who also runs MDGA ( Motion Designers Guild of Aotearoa ), which aims to bring together the wide range of…

1 month ago by

Fresh From The Field — Oli Booth Architecture – By PERKS

Softly spoken typographic style and a distinctive art direction capturing the essence of the ‘moments’ within a space, PERKS walk us through their recent brand identity and website design for OB A. Want to submit your own work to Fresh From The Field? Fill out the FFTF form here. The Brief: OB A is a residential…

1 month ago by

On the side with . . . Steve Grant

This series profiles our DA Friends and the side projects they’re working on to develop new skills, test ideas, help people and communities or just do, for the love of it. This week we heard from Steve Grant, a freelance designer who’s one of a four person team behind PTAFTF (Part Time Artist Full Time…

2 months ago by

Fresh From The Field — Milenta / The Shy Guy – By Studio South

Our friends over at Studio South shared with us their recent brand identity work for Milenta and The Shy Guy, a new restaurant and nightclub in Auckland’s Victoria Park. Inspired by the Latin food culture of flames, wine, and dancing, Studio South’s final design creates an easy going tone and features expressive, illustrative accents. Want…

2 months ago by

Aotearoa NZ Photographers – Lee Howell

Design Assembly recently got the opportunity to chat with photographer Lee Howell, an Auckland based photographer who’s work you may have seen in the recently in the ‘Hey Toyota’ campaign. We talk about the search for subtle moments on set and the pros and cons of working on large commercial campaigns. This article is proudly…

2 months ago by

Fresh From The Field — Rockburgh Rebrand – By nim Creative

Our friends over at nim Creative shared with us their design response to a rebrand project for their client, Rockburgh. With a name already packed with history and a brand story that combines fortifying towns with security and privacy, nim Creative then dialled in on the client’s Dutch heritage to develop a new brand identity…

2 months ago by

Behind the Curtain — Branding & Website Design for Almand Consulting by Rocketspark Design Partner, Designerbloom.

In this interview series we sit down with Rocketspark Design Partners to explore their work and how the Rocketspark platform and partnership program has helped grow their design businesses. This week we chatted with Sara-Jane from Designerbloom on her recent branding and website design project for Almand Consulting.  This article is proudly sponsored by Rocketspark The Brief:…

2 months ago by

Spotlight Lecture: Racial dimensions of screen aesthetics

Join in online on 12 May at 12:30pm to Victoria University’s spotlight lecture on ‘Racial dimensions of screen aesthetics’ with experts Raqi Syed and Missy Molloy as they discuss racial dimensions of screen aesthetics from different angles. This post is proudly sponsored by Victoria University of Wellington Te Herenga Waka In our digital and virtual…

2 months ago by

Aotearoa NZ Photographers – Mark Hamilton

We had a chat with photographer Mark Hamilton about how he transitioned into his photography career, his preference for approaching work with spontaneity, and the fun challenge of creating imagery for clients spread across a broad range of industries.  This article is proudly sponsored by MyChillyBin Jeanette. Jamie Dryden / Fabrik Tell us a little…

2 months ago by

Fresh From The Field — Waste Wise – By MSO Design

Our friends over at MSO Design were asked by Upper Hutt City Council to create a vibrant waste wise education campaign on the Seven Rules of Waste Reduction. Incorporating the Ruru and its association with wisdom, they conceptualised a playful and bold identity that delivered the message in a way that was fun and easy…

2 months ago by

Recap: Studio Culture and Wellbeing in a Hybrid World

Last week we tuned in online for our Autumn conversations panel which dove into how we navigate studio culture and wellbeing in a hybrid world. If you missed out on the event, here’s a few key takeaways and some of the questions we discussed. A few of our audience questions: “Do you think that businesses…

3 months ago by

Behind the Curtain with Liora Pine, Rocketspark Design Partner

In this interview series we sit down with Rocketspark Design Partners to learn more about their work in website design, how they got started, and how the Rocketspark platform and partnership program has helped grow their design businesses. This week we chatted with Liora Pine who’s the founder of The Little Acre, a creative studio…

3 months ago by

Getting Paid on Time as a Freelancer

This month we’ve teamed up with Hnry to bring you fresh content every week covering a range of hot freelancing FAQs . During this series we covered topics like how to price your freelancing services , chatted with freelance illustrator Isobel Joy Te Aho-White on her freelancing journey, and held a free webinar with Hnry’s CEO,…

3 months ago by

Da Autumn Conversations 2022 – Meet the Panel

Since covid there’s been a shift in the way many of us work. Before 2020, the idea of a hybrid work environment was a radical concept. Today, however, it’s been adopted widely as the way forward while we navigate the ever changing landscape of covid. For this Autumn’s DA Conversations event we will be diving…

3 months ago by