Fresh From the Field — UC Believe U Can by Strategy

Strategy were given the opportunity by Te Whare Wānanga o Waitaha University of Canterbury to create a brand strategy and creative platform that would inspire the leaders of tomorrow, repositioning them for a modern audience while staying authentic and true to Ōtautahi.  Want to submit your own work to Fresh From The Field? Fill out…

2 weeks ago by

Fresh From The Field – Tip Top by Shine

Shine were tasked by Tip Top to relaunch their brand under the banner of all things optimism. The project encompassed a brand comms launch, building out the design and comms system and a special, secret product launch to the public.   The brief/kaupapa: We believe optimism is a super power. If you could bottle it you…

4 weeks ago by

Fresh From The Field – Lake Hawea Station by One Design

This Fresh from the Field features One Design’s beautifully crafted and refined branding for Lake Hawea Station. There’s a classic elegance on all touch points with outstanding photography, and the delicate Kowhai seedling is a nod to their unwavering commitment to conservation. Want to submit your own work to Fresh From The Field? Fill out…

1 month ago by

Meet our friends… Sam Ramlu, Founder of Method

We love the opportunity to get to know our DA friends better, so we had a chat to Sam about her creative journey and what lead to her founding Method. We spoke to her about her typical day, the Method-approach to projects and celebrating with kai. Being a DA Friend means you’re helping us to build a thriving…

1 month ago by

Fresh From the Field – COVID Tracer App by RUSH Digital

This week we have a very timely Fresh from the Field by RUSH, we get a behind-the-scenes look into their hard work on the NZ COVID Tracer app. During the 2020 lockdown, RUSH’s design and delivery teams worked hard remotely and collaboratively at home, to rapidly launch the initial version of the NZ COVID Tracer…

2 months ago by

Meet our friends… Oscar Thomas, Designworks

We love the opportunity to get to know our DA friends better, so we’re happy to get the chance to speak with Oscar Thomas, designer at Designworks. We spoke to Oscar about his career journey, an interest in motion and film, the Designworks philosophy and culture, the mahi he is proud of, tech he is…

3 months ago by

On the Flipside… Sian Thompson, Creative Intern at Seven

The transition from design student to designer can be tricky! Design internships provide an invaluable stepping stone towards professional practice and create continuity within the design profession. On the flip side profiles current design interns and the Aotearoa studios that are hosting them. We learn more about the emerging talents ambitions, the fresh perspectives they…

4 months ago by

Meet our friends… Dow Goodfolk’s Ben Dean

We love the opportunity to get to know our DA friends better, so we’re happy to get the chance to speak with Dow Goodfolk‘s Studio & Production Manager Ben Dean. We spoke to Ben about his career trajectory, the Dow Groups production set up, the print finishes and technologies he is excited about, the work…

4 months ago by

Fresh From the Field — Raise the Standard, by Strategy Creative

Ahead of our June 16 Workshop: No signal found – creating great campaigns without TV in Wellington we asked facilitator Chrissie Malloch to share a recent campaign Strategy Wellington was proud of. The Raise the Standard project is exemplary mahi, striving for social good outcomes through crafted storytelling.   The Brief:  A healthy home is…

4 months ago by

Daylight Creative is a spinoff of The Spinoff

While 2020 was undoubtedly challenging there were beacons of light and lots of silver linings to emerge from the darkness. One such beacon was the amazing and imperative work Toby Morris and Dr Siouxsie Wiles created for The Spinoff. During the early stages of the pandemic, Dr Siouxsie Wiles, an acclaimed science communicator, collaborated with…

5 months ago by

STRONGER, BETTER, HAPPIER

Today, in collaboration with our partners Streamtime we are delighted to announce the launch of a hybrid online course for agency owners. Titled Stronger, Better, Happier, the program helps agency owners and leaders to assess their business (after a turbulent 12 months) and map out a future aimed at making their business happier, stronger and…

6 months ago by

Growing through Covid: what 2020 taught me as an agency owner

By Vaughn Davis, Creative Director and Owner – The Goat Farm Ltd It’s been a year or so, Facebook Memories tells me, since we stopped going out for a beer, became obsessed with making our own bread and started pinning posters of Doctors Ashley Bloomfield and Siouxsie Wiles over the pop stars and All Blacks…

6 months ago by

Design & Books… Railways Studios: How a government design studio helped build New Zealand

Railways Studios: How a government design studio helped build New Zealand is the second title we explore in Design & Books. I (DA editor Nicole Arnett Phillips) was recently talking with an artist about the nostalgia he experienced discovering Ross Murray’s tourism inspired contemporary work. We talked about the use of our landscape in period…

10 months ago by

Fresh From The Field – NO BOUNDARIES by Culture&Theory

Vibrant colour and bold typography at the fore, this Fresh from the Field by Culture&Theory showcases editorial design which defies boundaries. If you have new or recent work that you would like to share in Fresh from the Field email  nicole@designassembly.org.nz  for details. The Brief: As part of their continued commitment to becoming a truly…

11 months ago by

Meet our friends… typeface

Design Assembly has become the home of New Zealand visual design – providing a collaborative digital and physical platform for kiwi visual designers to learn, keep up-to-date and be inspired. We couldn’t do that without the support of our Friends. This series profiles some of the studios and individuals who have shown their love and…

1 year ago by

Meet our friends… Previously Unavailable

Design Assembly has become the home of New Zealand visual design – providing a collaborative digital and physical platform for kiwi visual designers to learn, keep up-to-date and be inspired. We couldn’t do that without the support of our Friends. This series profiles some of the studios and individuals who have shown their love and…

1 year ago by

Take 10 with… Amanda Gilchrist

The DA team want to support our community through these unprecedented times – something we kept coming back to is a focus on connection and community. So we want to do what we think DA does best, sharing ideas, inspiration and information and profiling our community. With that in mind, we launched a new series…

1 year ago by

Take 10 with… Monique Robins

The DA team want to support our community through these unprecedented times – something we kept coming back to is a focus on connection and community. So we want to do what we think DA does best, sharing ideas, inspiration and information and profiling our community. With that in mind, we launched a new series…

1 year ago by

Take 10 with… Nick Riley

The DA team want to support our community through these unprecedented times – something we kept coming back to is a focus on connection and community. So we want to do what we think DA does best, sharing ideas, inspiration and information and profiling our community. With that in mind, we launched a new series…

1 year ago by

DA Pulse Check #4 – Conversations on Covid-19 and Aotearoa NZ Design

Join us for a candid conversation on how Aotearoa NZ design studios are doing right now, how their business is being affected, and get advice for getting through the lockdown and into Level 3 as a design business. Thanks to our principal partners Blutui, Streamtime, Portfolio Recruitment and mychillybin, each week of the category 4…

1 year ago by

Take 10 with… Matt Grantham

The DA team want to support our community through these unprecedented times – something we kept coming back to is a focus on connection and community. So we want to do what we think DA does best, sharing ideas, inspiration and information and profiling our community. With that in mind, we launched a new series…

2 years ago by

DA Pulse Check #3 – Conversations on Covid-19 and Aotearoa NZ Design

Join us for a candid conversation on how Aotearoa NZ design studios are doing right now, how their business is being affected, and get advice for getting through the lockdown as a design business. Thanks to our principal partners Blutui, Streamtime, Portfolio Recruitment and mychillybin, each week of the category 4 lock down (and our…

2 years ago by

Take 10 with… Bren Imboden & Luis Viale

The DA team want to support our community through these unprecedented times – something we kept coming back to is a focus on connection and community. So we want to do what we think DA does best, sharing ideas, inspiration and information and profiling our community. With that in mind, we launched a new series…

2 years ago by

DA Pulse Check #2 – Conversations on Covid-19 and Aotearoa NZ Design

Join us for a candid conversation on how Aotearoa NZ design studios are doing right now, how their business is being affected, and get advice for getting through the lockdown as a design business. Thanks to our principal partners Blutui, Streamtime, Portfolio Recruitment and mychillybin, each week of the category 4 lock down (and our…

2 years ago by

Take 10 with… Tristan O’Shannessy

The DA team wants to support our community through these unprecedented times – something we kept coming back to is a focus on connection and community. So we want to do what we think DA does best, sharing ideas, inspiration and information and profiling our community. With that in mind, we launched a new series…

2 years ago by