Fresh From the Field — Coronaroulette by Noémie Durand

6 years ago by

This Fresh From The Field by Noémie Durand features a personal project to rally collective action in our COVID response.

If you have new or recent work that you would like to share in Fresh from the Field email  nicole@designassembly.org.nz  for details.


The Brief:
‘Lockdown self-tasking’: Auckland based designer Noémie Durand asked “how could I use my skills to create something helpful to make a difference?” The NZ Government developed the COVID-19 alert system we are all familiar with. Noémie decided to turn this information and advice contained within the alerts into a more visual and memorable format “as I believe that turning words into graphics is a powerful means to increase the probability that the community will engage with, understand and retain the information.”

The Response:
Noémie developed the concept of a spinning roulette which represents the four levels of alert and their meanings. The mechanism is straight forward: we need all the kiwis to move as a collective in the same direction to turn the wheel back toward lower levels of the alert system as soon as possible. In other words, the teamwork within the entire community plays a key part in winning the battle against Covid-19. To illustrate this concept, Noémie developed a system of simple icons, using the existing COVID colour palette. Additionally, she designed four-level alert stamps to identify which level we are currently at and spur people on to keep moving in the right direction. Let’s make the roulette spin back to level 1!


Download the posters and see/learn more here: https://www.noedurand.com/portfolio/covid-19-alert-levels/
Or via Noémie’s instagram: https://www.instagram.com/noedurandart/

Tags : Covid-19information architectureNoémie Durand

Fresh From The Field: Modular Cycle Parking – By Maynard

Maynard brings visibility, sustainability, and smart urban thinking together in this cycle parking system designed for the future of Auckland transport. The brief In support of Auckland Transport’s intention to […]

3 days ago by Iris Kalff

Fresh From The Field: Hamilton Hotel – By Daymark

Daymark breathes new life into the Hamilton Hotel, balancing heritage, humour, and contemporary hospitality in a brand built for a new generation. The brief We were tasked with repositioning one […]

1 week ago by Iris Kalff

Five Minutes with Chris Brunner

Members of Design Assembly make up a network of Friends working together to build a thriving design scene in Aotearoa New Zealand. Our ‘Five Minutes’ series profiles the breadth and […]

2 weeks ago by Iris Kalff

Fresh From The Field: Knead, Hot Cross Bun Packaging – By PERKS

Fresh from the oven and ready to carry home, PERKS creates a characteristic, and butter smooth packaging moment for Knead’s hot cross buns. The brief Knead is a much-loved neighbourhood […]

3 weeks ago by Iris Kalff

Leave a Reply