Fresh From the Field — 5 lanes identity Strategy Christchurch

This Fresh from the Field features Strategy Christchurch‘s new identity for a local shopping precinct. Which is both literal and lateral in drawing inspiration from the urban form. The identities […]

1 year ago by

On Innovation

This article was written by Lee Parkinson, Strategic Director at Strategy Christchurch for Kātoitoi.nz Much has already been said by many (including myself), about 2020, the year that was. In […]

1 year ago by

Our Impact

This essay by Lee Parkinson and illustration by Isobel Joy Te Aho-White is part of a commissioned series of essays, interviews and artworks commissioned by Creative New Zealand for our […]

2 years ago by

Free Dumb Sessions, Lee Parkinson (Strategy Creative)

Looking for something to expand your mind this long weekend? Tune into Lee Parkinson’s Free Dumb Sessions podcast. Lee is the strategic director of Strategy Christchurch and describes himself as […]

2 years ago by

Kātoitoi kaupapa, people and process.

An annual collection of design, Kātoitoi the Aotearoa Design Archive seeks to capture, curate and map design practice and practitioners in Aotearoa. Kātoitoi collects representations of Aotearoa now, as seen […]

2 years ago by

Field Guide 2020: Towards Openness

This Field Guide article is part of a series of commissioned essays, interviews, podcasts and artworks to be published over 16 weeks on designassembly.org.nz and culminate in a downloadable PDF […]

2 years ago by

5 minutes with… Lee Parkinson

Design Assembly recently got the opportunity to chat with Lee Parkinson Strategic Director at Strategy Creative to learn more about his diverse career, audacious attention-grabbing campaigns, how to draw inspiration […]

3 years ago by