We love featuring design for social good projects! This Fresh From The Field features illustration and product design for The Slingshot Charity Series by Becca O’Shea.
For each of these modems shipped, Slingshot will donate $10 to HURRAH — Humane Rescue, Rehabilitation and Rehoming Charitable Trust. Learn more here
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Slingshot approached Illustrator and Art Director Becca O’Shea for a unique campaign for their latest Charity Series. The project had paired both a celebrity and artist together to collaborate on a new modem design for their chosen charity. Becca was asked to collaborate with Megan Annear from the edge to create a new modem design, with proceeds going to HURRAH animal rescue.
Megan wanted something that was going to look good in kiwi homes, something that felt current and perhaps shamelessly millennial. The duo started with some mood-boards of various designs. They worked through various compositions of both plants and birdlife and colour-ways before deciding on the final design. This illustration was done completely in photoshop using a Wacom tablet, made larger than the final print to build detail in each element.
Client: #slingshot #slingshotcharityseries