Fresh from the Field — Identify, by Curative

This Fresh from the Field features incredibly important mahi from the team at curative, whose scope was to develop a brand identity, social media strategy templates, and a microsite for […]

1 year ago by

Field Guide 2020: Eddy Royal

This Field Guide podcast sits within a series of commissioned essays, interviews, podcasts and artworks to be published over 16 weeks on designassembly.org.nz and culminate in a downloadable PDF publication […]

2 years ago by

DA Pulse Check #2 – Conversations on Covid-19 and Aotearoa NZ Design

Join us for a candid conversation on how Aotearoa NZ design studios are doing right now, how their business is being affected, and get advice for getting through the lockdown […]

2 years ago by

Fresh From The Field — Kai Nights by Curative

This Fresh From The Field features a campaign to encourage conversation about the role alcohol plays in the lives of young people by Curative If you have new or recent […]

3 years ago by

A Brush with Design: 10 Designers Dish on Their First Design Encounter — Jade Tang-Taylor

In the lead up to DA’s 10th birthday celebrations in March 2019, A Brush With Design asks 10 designers who have been involved with DA at various times to nostalgically recount their […]

4 years ago by

In Conversation with Threaded.

Threaded, for those unfamiliar, is a biannual magazine sharing insights into a range of practitioners and their practice, across the creative industries. Started in 2004 by Clarke and Fiona Grieve, the international collaborative project curates these insights into practice through discussion and presentation of practice, thinking and process. The publication has always been an impressively ambitious gem in the Auckland design scene, so lovingly crafted by its small team, while achieving a wide readership thanks to the cast of creative heavy hitters they manage to enrol. The latest issue, though, has taken a slightly different focus, hinting at what feels like a very personal journey that has culminated in an issue that feels like a homecoming of sorts for the magazine.

6 years ago by

Slapping a Koru on it

Written by Kaan Hiini, courtesy of Curative An accurate portrayal of Maori and Māori culture is largely missing in the eyes of most New Zealanders. What you do see is cliché, token, or offensive, as reflected in this piece that captures the struggles that come with growing up Māori. And because of that misunderstanding, most New Zealanders seem intimidated or even fearful of engaging with the culture.

6 years ago by

Fresh from the field – Em by Curative

The Brief: The frightening truth is that 1 out of 3 girls in New Zealand may be sexually abused before she turns 16, and most of this abuse (90%) is […]

6 years ago by