Off Grid 17: An experiential journey

6 years ago by

Off Grid: An Experiential Journey is a unique design-driven way to experience New Zealand and will bring influencers engaged in experiential design to stimulate and provoke discussion and respond to the emerging agenda. Off Grid explores the intersection of communication design and the built environment. Embracing a wide range of design fields, interrogating projects that create a sense of place, that help people find their way, communicate important information, and fuel dialogue between all users, the relationship between people and the spaces they all inhabit.

Society for Experiential Graphic Design
A multidisciplinary community creating experiences that connect people to place

Off Grid 17: An Experiential Journey
16 – 21 February 2017
Australia & New Zealand


Off Grid 17 tickets are now on sale and for the first to support Off Grid 17 they start very cheap. Innovator tickets at 75 USD are limited in number and, as the programme develops, so do the ticket prices. The full ticket is 250 USD — so get in early, influence the programme and get a great deal!

Tickets on the SEGD website:

In an aptly unconventional manner, the Off Grid 17 journey will begin in four different cities: Sydney, Brisbane, Christchurch, and Auckland. Simultaneous events will kick off the experience in Sydney and Brisbane on the evening of February 16, and in Christchurch and Auckland on February 17. Participants can attend one or two of these events Thursday and Friday en route to the main event in Wellington, New Zealand. The main Off Grid 17 gathering begins on the following Monday, so attendees have time to adventure on their own in Australia or New Zealand. These explorations are encouraged and will no doubt enrich the conversation in Wellington.

At Off Grid 17 there won’t be speakers so much as four well-known designers functioning as provocateurs that will focus the group and stoke thoughtful discourse during February 21–22. Don’t count on a traditional (static) venue, either—there will be a lot of moving about the city, experiencing the city in small groups. Cinemas, coffee shops, bars, offices, and galleries are all on tap for participant use. Expect to see other unusual event spaces that dismantle the notion of a static conference venue.

“It only makes sense to explore the content in the most appropriate setting. If we are talking about museums, we’ll be in a museum” says Nick Kapica, SEGD’s Wellington Chapter Chair and Off Grid 17 co-organizer.

Participants will be challenged to explore and define what experiential means and to imagine the future of experience design in contexts like city infrastructure, educational curriculum, and design practices. And what experiential journey would be complete without a party or two? Off Grid 17 won’t disappoint.




Off Grid 17: An Experiential Journey. An international event from the Society for Experiential Graphic Design (SEGD) — the multidisciplinary community creating experiences that connect people to place.

16 February
Various locations and times
09:00 – 22:00
Local partner: Dot Dash

Courtyard, 16 Eveleigh Street
Redfern 2016, Sydney
Local partner: De-Frost* and the Frost* Collective

17 February
Alt Group,
16-18 Mackelvie Street, Grey Lynn.
Ponsonby 1144
Auckland, New Zealand
Local partners: DINZ at Alt Group

Various locations and times
Local Partners: Te Pūtahi

20 – 21 February
Various locations and times
Uwe Brückner
Andrew Balster
plus more to be announced.


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