Join Design Assembly and Otago Polytechnic for a late winter Kōrero to network with the design community and chat all things design. Featuring Taryn Ormsby, Creative Director of Firebrand, and Mark Easterbrook, freelance copywriter and creative director with 20 years experience in the communications and creative industries. Drinks and nibbles will be provided.
Meet Our Speakers:
Taryn Ormsby, Creative Director at Firebrand.
Taryn is the Creative Director at Firebrand. She has over 10 years of experience in the creative industries and holds a Bachelor of Design from USC. Taryn worked with renowned brands in agencies across Australia and London before moving to Ōtepoti, Dunedin 4 years ago. She believes every project should have a strong strategic foundation and loves the process of unpacking a business, telling their stories and building strong brands that will stand the test of time. Taryn leads the team of talented Designers and Marketers at Firebrand, enabling them with the tools to plan, create and ensure all work is of the highest-quality and successfully achieves clients’ brand goals. Since moving back to Aotearoa, Taryn has started her own journey of discovery with her whakapapa, exploring the techniques, history and tikanga associated with ngā toi, and learning that there’s no shame in starting wherever you’re at in your journey. Her skills span the realms of design and creative direction across graphic design, branding, strategy, digital marketing, illustration, film and photography. She also co-hosts the Dunedin Design Kids events, bringing the local design community together to be inspired, stay connected and learn from each other.
Mark Easterbrook, Freelance Copywriter and Creative Director.
Mark is a freelance copywriter and creative director with 20 years experience in the communications and creative industries. He has written everything from hardcore retail advertising to poetic brand films to culturally sensitive government communications. He has an MA in Film, TV & Media Studies and has been a radio host, copywriter, bouncer, gravedigger, gas station attendant, charity board member and Programme Director of the Going West Writers Festival.
$20+gst DA Friend
$10+gst DA Student Friend
(not a DA Friend? Sign up here)
Design Assembly wouldn’t exist without the support of our amazing DA Partners:
Streamtime | Portfolio Recruitment | mychillybin | Bookprint | Rocketspark
Even purely visual design work is surrounded by language. We use words to inform, explain and persuade our audiences before, during and after a design project. This workshop will step above the nuts and bolts of grammar and spelling and look at what makes good writing good, so workshop attendees can develop their confidence with the written word.
$300+gst Professional | $200+gst Design Assembly Friend | $50+gst Student
(Not a DA Friend? Details on how to sign up can be found here)
Who is the workshop for?
- Designers who want to develop the written language skills to support their talents with visual language.
- Anyone working in design who wants to improve their ability to communicate ideas through words.
What will you learn?
- What makes good writing good
- Writing before the work – how to establish tone and style
- Writing in the work – crafting good copy
- Writing around the work – how to pitch your work persuasively
- Writing about the work – how to reflect on the work for awards and PR
What to bring with you:
Your interest, enthusiasm and your burning writing questions. Upon sign-up you’ll be invited to answer some questions to help shape the content of the workshop, but we promise it won’t feel like homework.
About the facilitator
Mark Easterbrook is a freelance copywriter and creative director with 20 years experience in the communications and creative industries. He has written everything from hardcore retail advertising to poetic brand films to culturally sensitive government communications. He has an MA in Film, TV & Media Studies and has been a radio host, copywriter, bouncer, gravedigger, gas station attendant, charity board member and Programme Director of the Going West Writers Festival.