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Loading Events September 15 @ 11:30 am - 1:00 pm

NOW ONLINE – DA Webinar: Design Thinking Reloaded with Raul Sarrot

Design Thinking Reloaded: A fresh look at empathy-based techniques to better understand your audience and to co-create game-changing solutions. 

In this webinar with Raul Sarrot, we will take a look into how to better understand and utilise Design Thinking –together with other co-creation techniques– to work alongside your clients in deeply understanding people’s problems and to come up with meaningful, innovative solutions.


Topics we will work on include:

  • Applying empathy to understand the root of the problems
  • Translating data into insights
  • Enabling co-creation in collaborative teams.
  • Flowing through barriers to innovation
  • Prototyping as a way of thinking.


Who is this workshop for:

  • All Designers
  • Brand and Marketing Managers
  • Product Owners
  • Entrepreneurs
  • SME directors


About the facilitator: 

Raul Sarrot is New Zealander/Argentinian multi-disciplinary designer, strategist, design thinking coach, educator and researcher. His international experience has been forged over 30 years working alongside a wide range of commercial and not-for-profit enterprises in Asia Pacific, South America and Europe. Raul is the Director and Founder of Freshfish –his boutique studio specialised in strategy, branding and innovation–, a key member of the AUT Communication Design Advisory Committee for the past 13 years (which he also chaired for 3 years), a part time Senior Lecturer in a variety of design-related papers in the AUT Arts & Design and Business Schools and an international speaker and researcher on Flow.

(Not a DA Friend? Details on how to sign up can be found here).


September 15
11:30 am - 1:00 pm
Event Categories:


Design Assembly


Online Zoom Webinar